Stop Talking, Start Influencing
Book 1
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Book 1
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Book 1
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Book 1
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Home > Health, Relationships and Personal development > Self-help, personal development and practical advice > Popular psychology > Memory improvement and thinking techniques > Stop Talking, Start Influencing: 12 Insights From Brain Science to Make Your Message Stick
Stop Talking, Start Influencing: 12 Insights From Brain Science to Make Your Message Stick

Stop Talking, Start Influencing: 12 Insights From Brain Science to Make Your Message Stick


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About the Book

Love it or hate it, we are all teachers. Whether walking clients through a new program, guiding an audience through a novel proposition, or helping our children to kick a soccer ball, nearly every day we work to disseminate knowledge and wisdom to others. The problem is that very few of us have ever been taught how to teach! Drawing on Jared Cooney Horvath’s nearly 15 years of experience conducting brain research at prominent universities, teaching students from 10 to 80 years of age, and working closely with organizations and schools across 4 continents, Stop Talking, Start Influencing outlines 12 scientific principles of how people learn. The result is a book that shows readers how to impart their knowledge to others in a manner that sticks with and truly influences them — regardless of the situation or circumstance. For every business leader sick of repeating themselves ad nauseam to colleagues and clients, for every coach tired of endlessly drilling athletes without seeing meaningful improvement, for every entrepreneur who’s had enough of pouring their heart into presentations only to see no lasting impact among the audience … it’s time to stop talking and start influencing!

Table of Contents:
Introduction 1. Text + Speech 2. Images + Speech 3. Space 4. Context/State 5. Multitasking 6. Interleave 7. Error 8. Recall 9. Priming. 10. Story 11. Stress 12. Distribution Afterword Image Credits Index

About the Author :
Jared Cooney Horvath PhD, MEd is a neuroscientist and educator with expertise in human learning, memory, and brain stimulation. Jared serves as director of the Science of Learning Group and NeuroEducation: two teams dedicated to bringing the latest in brain research to education and business.


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Product Details
  • ISBN-13: 9781775594062
  • Publisher: Exisle Publishing
  • Publisher Imprint: Exisle Publishing
  • Language: English
  • Sub Title: 12 Insights From Brain Science to Make Your Message Stick
  • ISBN-10: 1775594068
  • Publisher Date: 24 May 2019
  • Binding: Digital download
  • No of Pages: 304


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