“A fascinating look at the history and future of this mega-region binding Mexico and the United States.”—Earl Anthony Wayne, US Ambassador to Mexico (2011–2015)
Two of the most important cities in North America are so physically close they would touch were they not separated by a wall at the US-Mexico border. That border has been a flashpoint of contention for centuries. And yet, the untold reality in San Diego and Tijuana is that tens of thousands of people cross through that wall in both directions—lawfully—each day, to work, go to school, socialize, and visit “the other side of town.” While fights over undocumented immigration and drug trafficking continue in their respective countries, the citizens of these two cities have built a separate peace unmatched anywhere else in the world.
El Tercer País tells the story of Tijuana and San Diego for the first time—an unforgettable tale of war and peaceful cooperation, dependency and shared destiny, exploitation and amity. Most of all, it tells the stories of forward-thinking individuals on both sides of the border who have brought the cities together for their mutual benefit. Th is enthralling narrative gives hope for a universal solution to one of this century’s most pressing challenges and offers valuable lessons to nations everywhere about creating cross-border, binational partnerships.
I wish El Tercer País: San Diego and Tijuana had been available to me when I first got to Tijuana as a foreign service officer—it would have been a tremendous resource. I recommend it as required reading for all new government officials assigned to the US-Mexico border. Anyone curious about the cross-border movements of people and cargo will find this book an invaluable resource in understanding how modern borders work. —Andrew Erickson, US consul general in Tijuana
Having spent eight years in the Tijuana-San Diego area, I know that both cities, despite their differences, have forged extensive mutual and rewarding connections. El Tercer País brilliantly captures the scope and scale of these ties, traces their origin and evolution, and points to a promising future. Discovering this binational cross-border community may be a surprising revelation for more than one reader. —Remedios Gómez Arnau, consul general of Mexico in San Diego
With a clear understanding of what San Diego and Tijuana are individually, El Tercer País: San Diego and Tijuana provides an interesting snapshot of its main character: the border region conformed by these two cities. With a diverse, binational cast of individual and institutional stakeholders, and highlighting the importance of soft power to reinvent the relationship’s dynamics, the book sheds light on the importance of collaboration and cooperation at the borderlands, both to face common challenges and to take advantage of the many opportunities. —Carlos González Gutierrez, consul general of Mexico in San Diego
About the Author :
Michael S. Malone is one of the world’s best-known high-technology/business journalists. He is the author or coauthor of nearly thirty books, including such award-winning works as The HP Way, The Intel Trinity, and The Virtual Corporation. He has also been the host or producer of several public-television series (notably the award-winning PBS miniseries The New Heroes), editor of Forbes ASAP magazine, and is Dean’s Executive Professor at Santa Clara University. He is a Distinguished Friend of Oxford University. Malone lives with his wife and younger son in Sunnyvale, California.
Review :
"El Tercer País is a remarkably comprehensive treatment of the San Diego-Tijuana border metroplex, tracing their intertwined histories from the arrival of the region's earliest European explorers to the present. It provides a well-crafted narrative that makes an important contribution to the literature on US-Mexico relations by drawing attention to the emergence of San Diego and Tijuana as the preeminent twin-city pairing along the US-Mexico border. Importantly, it tells the tale of how San Diego and Tijuana began to work toward a shared binational vision through the efforts of a host of civic organizations, such as San Diego Dialogue, Tijuana Innovadora, and the Smart Border Coalition. All along, El Tercer País wraps a long, complex, and compelling story in prose that is remarkably concise and accessible." --David Shirk, PhD, chair, departments of political science and international relations, University of San Diego
"I highly recommend El Tercer País . . . for anyone interested in learning the inside story of one of the world's most unique border regions. For decades, Tijuana and San Diego have enjoyed a mutually beneficial symbiosis and a shared fate, joined together by ties of history, family, commerce, and an extraordinary bilingual culture. The principal characters have all played an important role in managing aspects of this cross-border relationship, and this book paints a clear picture of the 'real' San Diego-Tijuana, dispelling common myths and weaving a rich tale of US-Mexican interdependence." --Steve Kashkett, US consul general in Tijuana
"With a clear understanding of what San Diego and Tijuana are individually, El Tercer País: San Diego and Tijuana provides an interesting snapshot of its main character: the border region conformed by these two cities. With a diverse, binational cast of individual and institutional stakeholders, and highlighting the importance of soft power to reinvent the relationship's dynamics, the book sheds light on the importance of collaboration and cooperation at the borderlands, both to face common challenges and to take advantage of the many opportunities." --Carlos González Gutierrez, consul general of Mexico in San Diego