Retail Buying
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Home > Business and Economics > Industry and industrial studies > Retail and wholesale industries > Retail Buying: From Basics to Fashion
Retail Buying: From Basics to Fashion

Retail Buying: From Basics to Fashion


     0     
5
4
3
2
1



Out of Stock


Notify me when this book is in stock
X
About the Book

This comprehensive book provides students with the skills and savvy needed to become successful buyers in any area of retail. With a simple and straightforward approach, Clodfelter presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. With coverage of math concepts integrated throughout the text, this new edition contains up-to-date coverage of important retailing trends, including more coverage of international buying and sourcing, integration of product development concepts throughout, and more math practice problems in chapters. Updated Snapshot and Trendwatch features present current info and new case studies from the fashion industry.Ample activities-drawn from real-world merchandising and incorporating current trends-give students the opportunity to apply critical skills as they would in a professional environment. New to This Edition: ~STUDIO: Retail Buying Studio features online self-quizzes, flashcards, math practice problems and Excel spreadsheet activities that align with chapter "Spreadsheet Skills" activities ~Additional math practice problems in end of chapter activities ~More than 20% new photographs throughout the book ~30% new Snapshot and Trendwatch features and updated content in all cases ~Expanded coverage of buying in foreign markets ~Integrated content on product development throughout

Table of Contents:
Preface Acknowledgments Part I Understanding the Retail Environment Where Buying Occurs Chapter 1 Today's Buying Environment Chapter 2 The Buying Function in Retailing Chapter 3 Buying for Different Types of Stores PART II Getting Ready to Make Buying Decisions Chapter 4 Obtaining Assistance for Making Buying Decisions Chapter 5 Understanding Your Customers Chapter 6 Understanding Product Trends: What Customers Buy Part III Planning and Controlling Merchandise Purchases Chapter 7 Forecasting Chapter 8 Preparing Buying Plans Chapter 9 Developing Assortment Plans Chapter 10 Controlling Inventories Part IV Purchasing Merchandise Chapter 11 Selecting Vendors and Building Partnerships Chapter 12 Making Market Visits and Negotiating with Vendors Chapter 13 Locating Sources in Foreign Markets Chapter 14 Making the Purchase PART V Motivating Customers to Buy Chapter 15 Pricing the Merchandise Chapter 16 Promoting the Merchandise Appendix A: Basic Retail Math Formulas Appendix B: Decision Making Glossary Index Credits

About the Author :
Richard Clodfelter is a Distinguished Professor Emeritus in the College of Hospitality, Retail, and Sport Management at the University of South Carolina, US, where he taught retail buying, internet retailing, and entrepreneurship.

Review :
Very user friendly, easy to navigate through, examples are clear and uncomplicated, examples /case studies are interesting. Well written and understandable at all levels. Overall, I feel it is probably one of the best text books I have ever used. Covers retail math throughout the text instead of in its own section. Snapshot and trend watch are better than many articles I supplement from WWD. They are great, fresh applicable for classroom discussion. The overall text is a great, one-stop-solution to teach both buying concepts and actual retail math execution. The text has good information relating to a buyer's role in retailing. . . A good text for a Basic Buying course. A good comprehensive text to show the traditional role of the buyer within the US market. With an easy to follow and logical sequence, it shows the breadth of tasks in the buying and merchandising function well. With a simple and straightforward approach, Richard Clodfelter presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six month merchandising plan, and developing sales forecasts … this fifth edition contains up-to-date coverage of important retailing trends … Challenging, practical and comprehensive, Retail Buying prepares students for merchandising careers in retailing.


Best Sellers


Product Details
  • ISBN-13: 9781628929645
  • Publisher: Fairchild Books
  • Publisher Imprint: Fairchild Books
  • Language: English
  • Sub Title: From Basics to Fashion
  • ISBN-10: 1628929642
  • Publisher Date: 04 Jun 2015
  • Binding: Digital (delivered electronically)
  • No of Pages: 576


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Retail Buying: From Basics to Fashion
Fairchild Books -
Retail Buying: From Basics to Fashion
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Retail Buying: From Basics to Fashion

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    Fresh on the Shelf


    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!