The Bootstrapper's Guide to the New Search Optimization
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Home > Computing and Information Technology Books > Digital Lifestyle and online world: consumer and u > Internet guides and online services > Internet browsers > The Bootstrapper's Guide to the New Search Optimization: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics(Bootstrapper's Guide)
The Bootstrapper's Guide to the New Search Optimization: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics(Bootstrapper's Guide)

The Bootstrapper's Guide to the New Search Optimization: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics(Bootstrapper's Guide)


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About the Book

Anyone can easily and efficiently learn how to drive users to their website with the use of this handy guide to both traditional and nontraditional search engine optimization (SEO). Social search, real-time search, semantic search, blog and RSS feed search, mobile engine and app search, and other search types need to be considered in order to optimize maximum exposure on the internet today. This book teaches how to prepare website content for semantic search engines, how search engines and social networking sites work together, how to apply organic search techniques to content and keyword lists, and how to apply it to an individualized framework to maximize online exposure. It goes on to provide analytical and metric tools to measure the success of the search optimization strategy. Using real-world examples and avoiding technical jargon, this guide is perfect for businesspeople, entrepreneurs, and independent professionals who need practical, successful, and fast results that bring customers to their websites.

About the Author :
Deltina Hay is the principal owner of Dalton Publishing and Social Media Power, a social media consulting and Web 2.0 development firm. She is the founder of www.PlumbSocial.com, an innovative Web 2.0 site, and the author of "The Bootstrapper's Guide to the Mobile Web" and "The Social Media Survival Guide." She lives in Austin, Texas.


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Product Details
  • ISBN-13: 9781610351553
  • Publisher: Linden Publishing
  • Publisher Imprint: Linden Publishing
  • Language: English
  • Returnable: Y
  • Sub Title: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics
  • ISBN-10: 161035155X
  • Publisher Date: 01 Dec 2013
  • Binding: Paperback
  • No of Pages: 230
  • Series Title: Bootstrapper's Guide


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The Bootstrapper's Guide to the New Search Optimization: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics(Bootstrapper's Guide)
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The Bootstrapper's Guide to the New Search Optimization: Mastering the New Rules of Organic Search Using Relevancy, Context, and Semantics(Bootstrapper's Guide)
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