Creativity Rules Lib/E by Tina Seelig at Bookstore UAE
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Creativity Rules Lib/E: Getting Ideas Out of Your Head and Into the World

Creativity Rules Lib/E: Getting Ideas Out of Your Head and Into the World


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About the Book

FORMERLY PUBLISHED AS INSIGHT OUT International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action. For the past fifteen years, Professor Tina Seelig has taught her Stanford students how to creatively unleash their unique entrepreneurial spirits. In Creativity Rules, she shares this wisdom, offering inspiration and guidance to transform ideas into reality. Readers will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation, to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something much complex, interesting, and powerful. Creativity Rules provides the essential knowledge to take a compelling idea and transform it into something extraordinary.

About the Author :
Tina Seelig earned her PhD in neuroscience from Stanford University Medical School and is Professor of the Practice in the Department of Management Science and Engineering at Stanford's School of Engineering and executive director of the Stanford Technology Ventures Program. She is the internationally bestselling author of What I Wish I Knew When I Was 20 and inGenius: A Crash Course on Creativity. In 2009, Seelig was awarded the prestigious Gordon Prize from the National Academy of Engineering for her pioneering work in engineering education. Eliza Foss is an actress who has appeared in numerous theaters in New York City and around the country. She has narrated over thirty books and short stories, been featured in AudioFile magazine, and won five AudioFile Earphones Awards for her narrations.

Review :
A fast-paced ride from imagination and creativity to innovation and entrepreneurship. Use this book to bring your ideas to life. -- "Tom Kelley, coauthor of Creative Confidence" Elegantly illustrates how to move from imagination to innovation, and inspiration to implementation. -- "Adam Grant, New York Times bestselling author" If you care about driving innovation in your company or your community, you'll benefit from this book. -- "Chip Heath, New York Times bestselling author" Seelig draws from the halls of Stanford University to the walls of start-up companies to distill the secrets of the most successful entrepreneurs. -- "Liz Wiseman, New York Times bestselling author" Seelig explains how the skills of creativity, invention, and entrepreneurship can be pursued in every walk of life, and even better, how they can be taught. -- "Tim O'Reilly, founder and CEO of O'Reilly Media Inc." Tina Seelig presents a provocative pathway for bringing your ideas to fruition. -- "Geoffrey Moore, author of Crossing the Chasm" Whether you're an innovation newbie or a pro, I can guarantee you will find gems in here that you'd never thought about. Simply put, this book will make you smarter, more creative, more original, and more innovative. It's valuable both for individuals who want to turbo-charge their own performance, as well as companies and the leaders within these companies: anyone who is looking for more innovation MUST read this book! -- "Olivia Fox Cabane, author of The Charisma Myth"


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Product Details
  • ISBN-13: 9781538536520
  • Publisher: HarperCollins
  • Publisher Imprint: HarperCollins
  • Edition: Unabridged edition
  • Language: English
  • Spine Width: 30 mm
  • Weight: 249 gr
  • ISBN-10: 1538536528
  • Publisher Date: 12 Dec 2017
  • Binding: CD-Audio
  • Height: 155 mm
  • Returnable: N
  • Sub Title: Getting Ideas Out of Your Head and Into the World
  • Width: 170 mm


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