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Analysing Politics and Protest in Digital Popular Culture: A Multimodal Introduction

Analysing Politics and Protest in Digital Popular Culture: A Multimodal Introduction


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About the Book

Supporting you with varied features throughout, this intriguing new book provides a foundational understanding of politics and protest before focusing on step-by-step instructions for carrying out analysis on your own.

It includes up to date cases, such as analysis of memes about Brexit, Trump and coronavirus, that cater for this quickly moving field.



Table of Contents:
Chapter 1: Introduction: Aims and key concepts Chapter 2: Politics in the popular: A variety of perspectives Chapter 3: Multimodal Critical Discourse Studies: Why this approach? How to do it? Chapter 4: Analyzing online comments Chapter 5: Analyzing memes Chapter 6: Analyzing animations and mash ups Chapter 7: Analyzing music videos Chapter 8: Analyzing parodies Chapter 9: Summary of our approach and findings

About the Author :
Lyndon C.S. Way (MA, PhD) is a lecturer in Communications and Media within the Discourse and Society research cluster at the University of Liverpool. Previously, he has lectured at five universities in the UK, Canada, Cyprus and Turkey, including Liverpool Hope University, Izmir University of Economics, the European University of Lefke, the University of Windsor and Concordia University. He has also held a large number of positions as a newsroom, music and media practitioner.

Review :
Fostering critical insight remains as important an educational goal as ever. This highly accessible and engaging book gives students the tools they need to uncover for themselves the hidden politics of today′s digital infotainment labyrinth. This is the methods book I have been waiting for! Way′s book provides the examples I need to connect to my students′ lifeworld and interests: YouTube comments, memes, mash ups, music videos and parodies related to a wide range of political protests and issues. With each example, he builds a useful toolbox for conducting systematic, rigorous and transparent critical analysis of digital popular culture... This an accessible introduction to those unfamiliar with the field, but also a very useful starting point for those aiming to brush up on their knowledge of critical theory and methods... providing students with the means to analyze and tease out power and the political in the glittering world of popular culture. Analyzing Politics and Protest in Digital Culture was adopted in 2021. The textbook, with its current case analysis, resonated with the students. In 2021, the world was still grappling with the George Floyd case, the 2020 election, and COVID-19. The book′s concise handling of case studies allowed students to understand the connection between politics and media.


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Product Details
  • ISBN-13: 9781529753189
  • Publisher: Sage Publications Ltd (Digital)
  • Publisher Imprint: Sage Publications Ltd
  • Language: English
  • Sub Title: A Multimodal Introduction
  • ISBN-10: 152975318X
  • Publisher Date: 16 Dec 2020
  • Binding: Digital download and online
  • No of Pages: 224

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Analysing Politics and Protest in Digital Popular Culture: A Multimodal Introduction
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Analysing Politics and Protest in Digital Popular Culture: A Multimodal Introduction
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