The Walking Solution: Get People Walking for Results

If you're a fitness professional looking to expand your programme offerings or a personal trainer trying to attract new clients, walking could be your low-cost solution. The Walking Solution teaches you the techniques and coaching cues for turning a low-impact, easily accessibly activity into a fun and challenging workout. Based on the authors' decades of experience in leading walking programmes, this guide helps you create fun, innovative programmes to get people moving. The text provides you with the four progressions of walking technique and details on how to incorporate strength-building exercises to get the most out of walking. Clear instructions and photos show the dynamic and static stretches that help to ensure safety and reduce the risk of overuse injury. The guide also includes case studies that describe unique and successful walking programmes that you can customise for your own clients. As well as practical exercise information, the text teaches you key business strategies, allowing you to increase revenue and reach new audiences. You can transform lives using simple and effective strategies in The Walking Solution that have worked for thousands of others. Use it to get your business and clients moving today.

Table of Contents:
Part I. Why Walking? Chapter 1. The Power of Walking Chapter 2. Made for Walking Part II. The New Way to Walk Chapter 3. Intensify the Pace Chapter 4. Coach Proper Technique Part III. Walking Workouts Chapter 5. Design Effective Workouts Chapter 6. Stretch for Mobility and Performance Chapter 7. Gain Strength for Power Part IV. Enhance the Experience Chapter 8. Ensure Comfort and Safety Chapter 9. Include All Part V. The Business of Walking Chapter 10. Manage Your Classes Chapter 11. Promote Walking as a Workout Chapter 12. Coach for Success Appendix A. Recommended Reading Appendix B. Health Questionnaires and Waivers Appendix C. Business Development Resources  

About the Author :
Lee Scott, BASc, MA, found a passion and purpose that drew her to the health and fitness industry more than 25 years ago. After teaching a variety of group fitness classes, she developed the WoW Power Walking program in 2002 and the Simple Secrets for a Great Walking Workout DVD-CD in 2006 as a way to engage people in a challenging and sustainable lifelong activity. She has coached thousands of walkers for fitness and marathons, and she has trained fitness professionals to lead walking workout programs of their own. Scott, an ACE-certified personal trainer, has shared her expertise at IDEA World Fitness and numerous times at American College of Sports Medicine’s Health & Fitness Summit. She has also worked for several years as a walking expert for a well-regarded specialty program for breast cancer survivors at Mount Sinai Hospital in Toronto. Scott has power walked more than 100 distance events, including a 50K ultramarathon and 32 full marathons. Her engaging presence and considerable knowledge of the latest research in exercise science have made her a popular expert for North American magazines, corporate workshops, fitness conferences, marathon and fitness expos, and television. Michele Stanten, a walking coach and ACE-certified group fitness instructor, is the author of Walk Your Way to Better Health and Walk Off Weight. She is the creator of the My Walking Coach website and numerous audio and online walking workouts, most recently Prevention magazine’s Walk Stronger video series. As the former fitness director of Prevention magazine, Stanten created a marathon walking program and coached thousands of readers across the country to walk full and half marathons. She has also created training programs for leading brands and organizations, including Avon and the American Council on Exercise. She has walked many distance events, including a three-day 60-mile charity walk, a full marathon, and many half marathons. She also works with organizers of running events from 5Ks to half marathons to make the events walker friendly. Stanten has been a member of the Every Body Walk! Collaborative since its inception in 2012 and serves on the coordinating committee. She is a past member of the American Council on Exercise’s board of directors. In addition to coaching clients, she has also presented walking workshops at the National Walking Summit and the American College of Sports Medicine’s Health & Fitness Summit. Michele’s work has appeared in numerous publications, including USA Today, Harvard Health publications, Real Simple, Prevention, Shape, and Weight Watchers. Her many media appearances include The Today Show, Good Morning America, The Dr. Oz Show, The Biggest Loser, CNN, and NPR.