Careers in Communication
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Careers in Communication

Careers in Communication


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Table of Contents:
Chapter 1: What is Communication?  Why is Communication Important?  History of the Communication Discipline  What Does the Communication Major offer?  What Careers are Available to Communication Majors?  Deciding on a Career Path  It’s Time to Get Started!  Chapter 2: Potential Careers in Communication  Advertising  Career Specialist  Admissions Counselor  Customer Service Representative  Communication Educator  Development Officer/Fundraiser  Electronic Media/Radio-Television/Broadcasting  Editor/Technical Writer  Technical Writer  Event Planner  Human Resources Administrator  Hospitality Management  Health Communication  Journalism (Print, Broadcast, or Electronic)  Labor Relations Specialist  Marketing/Sales Manager/Sales Representative  Public Relations Specialist  Public Administrator  Radio Promotions Director  Chapter 3: Self Assessment Instruments  Qualities Employers Seek  What Are Your Personal Traits?  Identifying Personal Traits  Skill Identification  Enumerate Preferred Skills  Justify Underdeveloped Skills  Professional Values Survey  Identifying Preferred Work Environment  Examine Your Short and Long Term Goal  Elements of Good Course Selection  Course Planning for the Next Year(s)  Create Your Own Personal Mission Statement  The Three T’s: Time, Talent & Treasures  Chapter 4: Resume  Resume Writing  Tips for an Effective Resume  Communication Technology  Scannable Resumes  Resume Building Worksheets  Work Experience  Example Resume Headings  Formulating a Career Objective  Action Words  Problem-Action-Result Statements  Activities Can Have PAR Too!  Format for Chronological Resume  Format for Functional Resume  Example Functional Resume  Career Search Communication  Reference Letter Request Example  Acceptance Letter Example  Refusal Letter Example  Chapter 5: Cover Letter Writing  Format for Cover Letter  Paragraph #1: Statement of Interest  Paragraph #2: Background Summary & Value-Selling Paragraph  Paragraph #3: The Call for Action & Statement of Appreciation  Email Correspondence  Electronic Resume Transmission  Sample Email Intern Applications  Perfecting Your Portfolio Presentation  Perfect Portfolio Checklist  Chapter 6: Interviewing Skills  Successful Interviewing Strategies  Top Three Mistakes in Answering Interview Questions  Top Eight Mistakes Regarding Subsequent Interviews  The 60-Second Commercial  Career Search Success Strategies 83Lessons from LisaMarie Luccioni, UC Communication Professor and Etiquette Expert  Believe It or Not: Why they may not hire you!  Ice Breakers  Goal Orientation  Communication Skills  Leadership Experience  Initiative  Example Interviewer’s Evaluation Report  Example Employer Questions: Question Categories  Testing Your Knowledge of EEO Laws  In-class: Employment Interview Practice Question Schedule  Behavioral or Situational Interview Questions  How Much Are You Worth?  Chapter 7: Internship Experience  Lessons from Laura  Alumni Advice from Mark Who Hires Interns!  Internship in Communication Contract/Pledge Form  Chapter 8: Beginning a Career Search  The Power of Planning  How to Research a Company  Internet Job Search Engines  Scheduling a Plan of Action  Initiation of Campaign  Campaign Advice  Chapter 9: Why Graduate School?  Graduate Entrance Exams  Electronic Resources for Prospective Graduate Students  Directories to Graduate Communication Programs  Chapter 10: Professional Societies  Advertising  Broadcasting  Communication  Human Resources  Journalism  Marketing  Public Relations  Sales  Training and Development  Chapter 11: Assignments  Personal Brand Profile Assignment  Professional Society and Journal Review Assignment  Build Your Own Website  Web Design and Publication  Building a Website Assignment  Web Assignment Checklist  Careers in Communication Portfolio Assignment Evaluation  Career Search Paper  Careers in Communication Talking Points 


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Product Details
  • ISBN-13: 9781465203090
  • Publisher: Kendall/Hunt Publishing Co ,U.S.
  • Publisher Imprint: Kendall/Hunt Publishing Co ,U.S.
  • Edition: Revised edition
  • Language: English
  • Spine Width: 8 mm
  • ISBN-10: 1465203095
  • Publisher Date: 10 Aug 2012
  • Binding: Paperback
  • Height: 279 mm
  • No of Pages: 146
  • Width: 216 mm


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