A.B. Has Returned; Or, the Romance of Advertising - Bookswagon
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A.B. Has Returned; Or, the Romance of Advertising

A.B. Has Returned; Or, the Romance of Advertising


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About the Book

Purchase of this book includes free trial access to www.million-books.com where you can read more than a million books for free. Excerpt from book: which, of course, the puffing proceeds), we are of opinion that the higher branches of' the art are still but imperfectly cultivated. The question is one that deserves more attention than at first sight it may appear to demand. Puffing is a delicate art, not to be acquired without study, or practised with any high degree of success by the unlearned. Even those Professors who have raised the wind most successfully by puffing, will admit that the practice of tho art becomes every day more difficult, and that superlatives, notes of admiration, and words from the Greek Lexicon, are beginning to lose something of their attraction. These gentlemen had better look to this in time, and give their attention to those higher branches of the study, in which we think lies their hope for the future. We shall endeavour to throw some light upon this subject, and we are convinced, that in doing so we shall render to our respected purchasers a service quite out of proportion to the small sum they will pay for the information. We shall do it freely, nevertheless. We are satisfied with our shilling and the thanks of a large circle of grateful readers. Those, however, who may make their fortunes in consequence of our instructions, and who may have conscience money to remit to us, may address to the care of our publishers. We may say, that we shall not feel justified in refusing any such contributions. When a puff has been concocted in an able and scientific manner, you may be sure that if it does not prove successful it is simply because it is not used perseveringly. In that case, you should act in the same way that patients are advised to do in the use of Mr. Hollowbrain's pills, viz., double the dose, and in case that does not effect your object, keep on doubling until it does. You' may be sure that those persons who have...


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Product Details
  • ISBN-13: 9781443258739
  • Publisher: General Books
  • Publisher Imprint: General Books
  • Height: 246 mm
  • No of Pages: 38
  • Spine Width: 2 mm
  • Width: 189 mm
  • ISBN-10: 1443258733
  • Publisher Date: 01 Feb 2012
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Weight: 86 gr


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