The New Middle Classes
Home > Society and Social Sciences > The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern
The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern

The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern


     0     
5
4
3
2
1



International Edition


X
About the Book

With respect to the developing and threshold economies, it is no longer the poor who are the only focus of media attention. Today, the new middle classes are about to take centre stage, too. With their lifestyles and attitudes, the new middle classes are considered to be both the products as well as the promoters of globalization. They are a highly heterogeneousgroup in socio-economicterms as well as in habits 1 and preferences, including their societal role as consumers and citizens. The ?rst wave of scholarly and political attention can be traced back to the mid-nineties. The focal point was surprise and unease about indubitable symptoms of consumerism which, until then had been seen as a characteristic of the richest western societies. However, since the nineties, consumerism has run rampant in - velopingcountriestoo.Thishasparticularlybeennotedwithrespecttotheemerging middle classes in South East Asia. The “will to consume seemed inexhaustible, and appetites insatiable. This rage to consume [...] was both celebrated and feared by political leadersand other social/moralgatekeepers,who beganto condemnthe p- cess as ‘Westernization’ and even ‘westoxi?cation”’ (Chua 2000: xii). Ever since, the debate about the lifestyles of the new middle classes and their role in society has gained momentum.

Table of Contents:
Modernities, Globalization and Consumption.- Who are the New Middle Classes and why are they Given so Much Public Attention?.- Convergence and Divergence in Societal Modernization: Global trends, Regional Variations, and Some Implications for Sustainability.- Consumerist Lifestyles in the Context of Globalization: Investigating Scenarios of Homogenization, Diversification and Hybridization.- Who are the Globalizers? The Role of Education and Educational Elites.- Provider Strategies and the Greening of Consumption Practices: Exploring the Role of Companies in Sustainable Consumption.- From Small Objects to Cars: Consumption Expansion in East Asia.- New Middle Classes in China, Brazil, Ecuador and Israel.- Rising Capitalism, Emerging Middle-Classes and Environmental Perspectives in China: A Weberian Approach.- Globalization of Lifestyle: Golfing in China.- Who are the Knowledge Workers of Campinas, SP, Brazil and how do they Live? Local Impacts of Global Trends.- Sustainability of a Life Más Cómodo? Agricultural Change, Remaking Families, and the Emerging Indigenous Middle Class in the Ecuadorian Andes.- New Middle Class and Environmental Lifestyle in Israel.- New Middle Classes in India.- The Political Economy of Lifestyle: Consumption, India’s New Middle Class and State-Led Development.- “Environmentality” in the Neoliberal City: Attitudes, Governance and Social Justice.- India’s ‘New Middle Class’ and the Globalising City: Software Professionals in Bangalore, India.- The Changing Food Scenario and the Middle Classes in the Emerging Megacity of Hyderabad, India.- Highly Qualified Employees in Bangalore, India: Consumerist Predators?.

Review :
Aus den Rezensionen: "... Der Band bietet damit eine umfangreiche Ubersicht uber die Vielfalt dieser neuen Lebensstilisierungen, ihre Auswirkungen und die Entstehung von Umweltbewusstsein und stellt damit einen wichtigen Schritt zur Beantwortung weiterer Fragen zur Entwicklung nachhaltiger Lebensstile dar ..." (Esther Baumgartner, in: Geographica Helvetica, 2010, Issue 4, S. 303)


Best Sellers


Product Details
  • ISBN-13: 9781402099373
  • Publisher: Springer-Verlag New York Inc.
  • Publisher Imprint: Springer-Verlag New York Inc.
  • Height: 235 mm
  • No of Pages: 306
  • Returnable: N
  • Width: 155 mm
  • ISBN-10: 1402099371
  • Publisher Date: 23 Jun 2009
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Sub Title: Globalizing Lifestyles, Consumerism and Environmental Concern


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern
Springer-Verlag New York Inc. -
The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

The New Middle Classes: Globalizing Lifestyles, Consumerism and Environmental Concern

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    Fresh on the Shelf


    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!