Exploring Strategy
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Exploring Strategy: Text Only

Exploring Strategy: Text Only


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About the Book

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Table of Contents:
Chapter 1: Introducing Strategy Chapter 2: Macro Environmental Analysis Chapter 3: Industry and Sector Analysis Chapter 4: Resources and Capabilities Chapter 5: Stakeholders and Governance Chapter 6: History and Culture Chapter 7: Business Strategy and models Chapter 8: Corporate Strategy and Diversification Chapter 9: International Strategy Chapter 10: Entrepreneurship and Innovation Chapter 11: Mergers, Acquisitions and Alliances Chapter 12: Strategy in Action Chapter 13: Strategy Development Processes Chapter 14: Organizing and Strategy Chapter 15: Leadership and Strategic Change Chapter 16: The Practice of Strategy

About the Author :
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management, Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford, Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School, Duncan Angwin is Professor of Strategic Management at Lancaster University, Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.


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Product Details
  • ISBN-13: 9781292145174
  • Publisher: Pearson Education Limited
  • Publisher Imprint: Pearson Education Limited
  • Height: 265 mm
  • No of Pages: 588
  • Sub Title: Text Only
  • Width: 195 mm
  • ISBN-10: 129214517X
  • Publisher Date: 04 Jan 2017
  • Binding: Paperback
  • Language: English
  • Spine Width: 30 mm
  • Weight: 1256 gr


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