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Home > Business and Economics > Business and Management > Business strategy > Making Your Strategy Work: How To Develop, Refine And Execute A Winning Strategy
Making Your Strategy Work: How To Develop, Refine And Execute A Winning Strategy

Making Your Strategy Work: How To Develop, Refine And Execute A Winning Strategy


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About the Book

Most strategy books on the market are about formulating and developing a winning strategy. Executing that strategy is often neglected. Making Your Strategy Work will show you how to get your strategy from paper to people.

 

With help from 100 leading executives, including Justin King (CEO of Sainsbury’s), Bob McDonald (CEO of Procter & Gamble) and Terry Leahy (ex-CEO of Tesco), this book answers the big strategy questions:

  • Why is strategy development so difficult these days?
  • How do you engage your people with your strategy?
  • How do you lead and manage strategy effectively?


Table of Contents:

Preface

Foreword by Richard Koch

1. Introduction

2. Developing good strategy ± a science or an art?

3. What makes strategy development difficult?

4. Why the top team must lead the charge

5. The execution of strategy ± the people puzzle

6. Ten strategic pitfalls . . .

7. . . . and how to avoid them

8. Tips for the top – what aspiring execs need to know and do

9. In summary

Further Insights: Why there is little new in strategy

Further Insights: The core strategy process

Endnotes

Contributor biographies



About the Author :

Chris is a founder of OC&C Strategy Consultants. In more than 20 years of strategy consulting, he has addressed the full range of strategic issues from corporate strategy to divisional operational performance, embracing mergers & acquisitions and organisational advice. Chris has board experience on both sides of the Atlantic, giving him the experience and ability to talk on an equal level with board members of client companies. He was awarded an MBA with Distinction from INSEAD.



Review :

'The book is short and snappy, making it ideal for leaders who don't have much time. The thoughts of interviewees are both clear and effective. It's a practical guide on how to make business strategy work.'

Director Magazine, October 2013

 

'This strategy handbook is easy-to-read yet challenging and pragmatic, plus it's glittered with quotes from highly successful businesspeople.'  4 stars

Talk Business, October 2013

 

 


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Product Details
  • ISBN-13: 9781292002590
  • Publisher: Pearson Education Limited
  • Publisher Imprint: FT Publishing International
  • Height: 155 mm
  • No of Pages: 224
  • Spine Width: 16 mm
  • Weight: 304 gr
  • ISBN-10: 129200259X
  • Publisher Date: 22 Aug 2013
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Sub Title: How To Develop, Refine And Execute A Winning Strategy
  • Width: 216 mm


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