Grab the top spot in your industry by seizing the power of IoT
Smart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key.
The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s where products become software. IoT Inc. explains everything you need to know to position your company within this powerful new network. And once you do, you’ll leave the competition in the dust.
Founder and president of today’s leading IoT business consulting firm, Bruce Sinclair has been helping companies develop IoT strategies for a decade—far longer than the term has even existed.
This essential guide provides an in-depth look into IoT—how it works and how it is transforming business; methods for seeing your own business, customers, and competitors through the lens of IoT, and a deep dive into how to develop and implement a powerful IoT strategy.
IoT isn’t a new business trend. It’s the new way of business. Period. The IoT wave is heading for your industry. You can either meet it head-on, and ride it to success, or you can turn your back and let it swamp you.
This is your playbook for transforming your company into a major player in the IoT Outcome economy.
Table of Contents:
Preface
Acknowledgments
Introduction: What's the Deal with IoT?
Part One: The Business End of IoT
Chapter 1: IoT Tech Defined from a Value Perspective
Chapter 2: Creating Value with IoT
Chapter 3: Monetizing IoT Value
Chapter 4: The Changing Customer Relationship
Part Two: Analyzing Your Business Through The IoT Lens
Chapter 5: Your Industry and The Changes Coming
Chapter 6: IoT Competition & IoT Competitive Advantages
Chapter 7: The Outcome Economy
Chapter 8: Your New IoT Company – Department by Department
Chapter 9: Defining Your IoT Product’s Requirements
Chapter 10: Getting Started
Part Three: A Tech Deep Dive into IoT
Chapter 11: The Software-Defined Product
Chapter 12: The Hardware-Defined Product
Chapter 13: The Network Fabric
Chapter 14: External Systems Including Other IoT Products
Chapter 15: IoT Analytics on Big Data
Chapter 16: IoT Cyber Security and Risk Management
Conclusion
Index
About the Author :
Bruce Sinclair is Publisher of www.iot-inc.com, an IoT business and technology resource for managers. He is a past CEO who now advises companies on their IoT strategies. He also hosts a popular podcast, is a keynote speaker and a contributor to Computerworld, Forbes, Network World, and ZDNET.
