The Business Side of Learning Design and Technologies provides a ready reference with actionable tools and techniques for recognizing the impact of learning design/technology decisions at the project, business unit, and organizational levels. Written for early- and mid-career learning designers and developers as well as students and researchers in instructional/learning design and technology programs, this volume focuses on the business issues underlying the selection, design, implementation, and evaluation of learning opportunities. Using scholarly and practitioner research, interviews with Learning and Development thought leaders, and the author’s own experience, readers will learn how to speak the language of business to demonstrate the value of learning design and technologies.
Table of Contents:
List of Figures
List of Tables
Preface and Acknowledgements
Introduction
Part One: The Changing Practice of Learning Design and Technologies
Chapter 1 The Learning Design Profession: Your Job is What?
The Workplace Kaleidoscope
Seeking the All-Knowing Source
The Learning Design and Technologies Professional
Staying Relevant in a Dilbert© World of Change
Learning Design Profession Self-Check
Food for Thought
Up Next
References
Chapter 2 Designing to Improve Performance: It’s All about Change
Organizational Change Management as a Field of Study
Becoming an Agent of Change
Change Management as the Un-Dilbert© Mindset
Designing for Change Self-Check
Food for Thought
Up Next
References
Chapter 3 Instructional vs. Non-Instructional Interventions: What’s the Difference?
Learning, Instruction, and Performance Interventions
The Learning Designer’s Wheelhouse
Making a Smooth Handoff
Intervention Selection Self-Check
Food for Thought
Up Next
References
Chapter 4 Needs Assessment and Analysis: Is Instruction the Solution?
Needs Assessment: What the Scholars Say
Conducting a Needs Assessment: What the Practitioners Do
Doing More with What You Already Know
Some Lessons Learned
Needs Assessment Self-Check
Food for Thought
Up Next
References
Part Two: The Workplace Environment
Chapter 5 The Impact of Organizational Culture: Walking the Walk
The Nature of Organizational Culture and Sub-Cultures
Supporting a Culture of Learning
Navigating Your Organization’s Cultural Waters with Dilbert© at the Helm
Organizational Culture Self-Check
Food for Thought
Up Next
References
Chapter 6 Stakeholder Analysis: Who’s on First?
Stakeholder Theory and the Organization
Stakeholder Theory in Practice
Who’s on First? Dilbert’s© Guide to Stakeholder Analysis
Stakeholder Analysis Self-Check
Food for Thought
Up Next
References
Chapter 7 Emotional Intelligence: Catch-phrase or Competency?
Definitions, Models, and Measures: What the Scholars Say
EI in the Workplace: What the Practitioners Do
EI and How to Get It: What Would Dilbert© Do?
EI Self-Check
Food for Thought
Up Next
References
Part Three: Demonstrating the Value of Learning Design and Technologies
Chapter 8 Business Case Writing: Offense or Defense?
Evidence-Based Decision-Making: What Organizational Leaders (Should) Do
The Thinking Behind Your Business Case
Crafting Your Business Case
Dilbert’s© Lessons Learned from Failed Business Cases
Business Case Self-Check
Food for Thought
Up Next
References
Chapter 9 Budgeting and Cost Management: Show Them the Money
The Basics: Never Lost in Translation
Collecting Financial Data: The Need to Know
Managing Costs: Avoiding Dilbert©-like Dilemmas
Budgeting and Cost Management Self-Check
Food for Thought
Up Next
References
Chapter 10 Project Management: People + Process = Results, Sometimes
The Current State of Project Management Research: In Flux but Progressing
Project Management and Instructional Design
Project Management Skills and Instructional Design Skills: The Shared Must-Have’s
Key Considerations: Avoiding the Dilbert© Project Experience
Project Management Self-Check
Food for Thought
Up Next
References
Chapter 11 Evaluation: Metrics, Measures, Dashboards
The Evaluation Landscape
Models for Decision-Makers
Tapping into Your Instructional Designer’s Evaluation Toolkit
Lessons Learned for the Successful Use of Evaluation
Evaluation Self-Check
Food for Thought
Up Next
References
Part Four: Issues, Trends, and Opportunities
Chapter 12 Analytics: Tapping into the Enterprise Infrastructure
State of the Field
Learning Analytics in Academic vs. Non-Academic Workplace Settings
Learning Analytics for the Learning Designer
Learning Analytics Capability and How to Recognize It
Learning Analytics Self-Check
Food for Thought
Up Next
References
Chapter 13 Professional Ethics: It May Not Be Illegal but ….
Business Ethics: Not an Oxymoron
Ethics in the Field of L&D
Identifying Ethical Pitfalls
Dilbert’s© Guide to Avoiding Ethical Pitfalls
Professional Ethics Self-Check
Food for Thought
Up Next
References
Chapter 14 Ten-Point Sanity Check: Avoiding Self-Inflicted Wounds
Reflective Practice: More than Just "Think Before You Act"
Self-Inflicted Wounds
The Un-Dilbert© Guide to Sustaining Reflective Practices
Reflective Practice Self-Check
Up Next
References
Chapter 15 Beyond Learning Design: Taking Your Career to the Next Level
From Organizational Career Paths to DIY
Know Before You Go: Your Career Thus Far
Defining and Implementing Plan B
Some Final Thoughts
References
Glossary
List of E-Suite Views Contributors
Index
About the Author :
Shahron Williams van Rooij is Associate Professor in the Learning Technologies Division of the College of Education and Human Development at George Mason University, USA.
Review :
"I wish I’d had a copy of The Business Side of Learning Design and Technologies decades ago when I started my career as a learning and development professional. Shahron Williams van Rooij has done a masterful job in writing a thorough desk reference for those working in Learning and Development that differs from other books on the subject by placing emphasis on the business side of learning."
—Alice K. Waagen, PhD, President and Founder, Workforce Learning LLC
"Timely and on-point, a much needed resource for students and L&D practitioners. Dr. van Rooij brings together practical realities, individual and corporate expectations, and the values of instructional design into a well-rounded perspective on the role of the ISD in the business world. Truly a survival guide for those shaping their strategies in training departments everywhere."
—Judith H. Bayliss, PhD, Chief Education Advisor, Defense Acquisition University, USA
"The Business Side of Learning Design and Technologies represents the quintessential manuscript on thinking through and delivering impactful learning. While other authors focus on the mechanics of curriculum design or technologies, Dr. van Rooij provides a roadmap to ensure that learning is aligned to and supports business outcomes and demonstrates value to the bottom line. This comprehensive work elevates the profession and, once applied, will demonstrate the positive benefits that learning practices and culture have to business success."
—John M. Mullins, Chief Strategy Officer/Performance, The Millennium Group, International, LLC
"There are books on learning design that include a mention of organisational change, and a few books on managing change that refer to the role of learning and development. Here is a much-needed book that focuses on the business competences that L&D professionals need in order to play an effective role. It should be on every learning designer's bookshelf."
—Nick Rushby, Editor, Education & Self-Development
"This book touches every key component to the business side of this profession, presented in a non-intimidating and easy-to-read format. I would recommend it to learning design and technology professionals who desire to augment their business acumen."
—Steven Williams, PhD, Vice President, Institute for Leadership Development & Research, and Chief Learning Officer, The Executive Leadership Council, USA
