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Producing for TV and Video: A Real-World Approach

Producing for TV and Video: A Real-World Approach


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About the Book

Producing for TV and Video is a must-read for anyone interested in a career in TV production. This comprehensive book explains the role of the TV producer in detail, including in-depth descriptions of a producer's day-to-day duties and tasks and a big picture overview of the production process in general and how the producer fits in. Complete with interviews and insights from production professionals in all areas of television, such as reality television and children's programming, Producing for TV and Video will provide you with an understanding of the TV production process and the role of the TV producer from beginning to end. The accompanying CD contains forms that you will inevitably need during your production.

Table of Contents:
What Does a TV Producer Really Do?; TV: Its Past, Present--and Future; Script and Project Development: The Big Idea; Breakdowns, Budgets, and Finance: Connecting the Dots; Legalities and Rights: Welcome to Reality; Pitching and Selling the Project Idea; Pre-production: The Plan; Production: The Shoot; Post-production: The Final Product; Producing Reality Programming; Producing Non-Broadcast Programming; Producing Alternate Programming; Producing for Advertising; Producing for Narrative Broadcast; It's a Wrap! Then, Next Steps

About the Author :
Cathrine Kellison's career as a writer/producer spanned two decades, and included an eclectic range of projects - from a CBS special to a PBS documentary, from corporate image pieces for IBM to behind-the-scenes celebrity interviews for MGM, from a kids' piece on recycling to educational films for teachers. She produced, written, and/or directed hundreds of hours of broadcast and non-broadcast programming for television and various avenues of new media. Starting as a writer of feature-length scripts in Hollywood, Ms. Kellison moved into producing for NBC and, later, United Artists in New York City as Director of Creative Services. She then went independent, starting her own small-but-meaningful production company, Roseville Video. Ms. Kellison began teaching producing for television and film at New York University's Tisch School of the Arts in 1994, and now taught and advised students of media studies in NYU's Gallatin School of Individualized Study and SCPS. Ms. Kellison worked fluently as a writer, authoring or co-authoring a number of books and articles primarily in the Affective Education domain and in mathematics education reform. Ms. Kellison was a member of the Producers Guild of America, the Writers Guild of America, the Independent Documentary Association, and won numerous industry awards, including two WGA awards for Outstanding Achievement. She lived and worked in New York City.

Review :
"...A definitive guide to what to do and what not to do in becoming a professional and successful television producer ... a must read for students and practitioners who want a complete road map through the maze of televison production.Her chapter of first person interviews is worth the pricxe of the book all by itself!!"--Al Lieberman, Executive Director, Entertainment, Media & Technology program, NYU


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Product Details
  • ISBN-13: 9781136069130
  • Publisher: Taylor & Francis Ltd
  • Publisher Imprint: Routledge
  • Language: English
  • No of Pages: 280
  • ISBN-10: 1136069135
  • Publisher Date: 12 Nov 2012
  • Binding: Digital (delivered electronically)
  • No of Pages: 280
  • Sub Title: A Real-World Approach


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