Data-Driven Healthcare: How Analytics and BI are Transforming the Industry(Wiley and SAS Business Series)

Healthcare is changing, and data is the catalyst Data is taking over in a powerful way, and it's revolutionizing the healthcare industry. You have more data available than ever before, and applying the right analytics can spur growth. Benefits extend to patients, providers, and board members, and the technology can make centralized patient management a reality. Despite the potential for growth, many in the industry and government are questioning the value of data in health care, wondering if it's worth the investment. Data-Driven Healthcare: How Analytics and BI are Transforming the Industry tackles the issue and proves why BI is not only worth it, but necessary for industry advancement. Healthcare BI guru Laura Madsen challenges the notion that data have little value in healthcare, and shows how BI can ease regulatory reporting pressures and streamline the entire system as it evolves. Madsen illustrates how a data-driven organization is created, and how it can transform the industry. Learn why BI is a boon to providers Create powerful infographics to communicate data more effectively Find out how Big Data has transformed other industries, and how it applies to healthcare Data-Driven Healthcare: How Analytics and BI are Transforming the Industry provides tables, checklists, and forms that allow you to take immediate action in implementing BI in your organization. You can't afford to be behind the curve. The industry is moving on, with or without you. Data-Driven Healthcare: How Analytics and BI are Transforming the Industry is your guide to utilizing data to advance your operation in an industry where data-fueled growth will be the new norm.

Table of Contents:
Foreword xiii For the Skimmers xv Acknowledgments xvii Chapter 1 What Does Data Mean to You? 1 The Gap 3 Data Is a Four-Letter Word 5 Strengths 6 Weaknesses 6 Opportunities 7 Threats 7 Setting the Stage 8 Is This Book for You? 10 References 10 Chapter 2 What Happens When You Use Data to Transform an Industry? 13 The History of Change 15 On the Brink 17 What Is “Data Driven,” and Why Does It Matter? 18 Management and Measurement 20 Planning the Approach 21 RISE 22 Reduce the Unknowns 23 Identify the Alternatives 24 Streamline the Standards 24 Evaluate the Activities 25 Change Mechanisms of RISE 25 Revolution 27 References 27 Chapter 3 How the Lack of Data Standardization Impedes Data-Driven Healthcare 29 Healthcare Data Complexity 30 Moving Data 31 Data Is Your Asset—Manage It That Way 32 Standards . . . Because Everyone Else Has Them 34 Pareto’s Principle 38 The Great Wall of Data 39 References 40 Note 40 Chapter 4 Adopting Your Data Warehouse for the Next Step in BI Maturity 41 Go Boldly 43 Disruptive Technologies 43 Hadoop, the Cloud, and Modern Data Platforms 44 The New Way Forward 46 Reduce the Unknowns 48 Identify the Alternatives 48 Standardize 48 Evaluate and Improve 49 The Future Is Now 51 Chapter 5 Creating a Data-Driven Healthcare Organization 55 IT or the Business? 58 Training 61 What and How Should We Teach? 61 Governing Data for Our New MDP 63 Chapter 6 Applying “Big Data” to Change Healthcare 67 The Call of Big Data 70 Evolve or Die 72 Let’s Organize This and Take All the Fun Out of It 73 Dipping Your Big Toe into Big Data 75 References 76 Chapter 7 Making Data Consumable 77 How We Present Information Matters 78 When We Present the Information Matters, Too 80 Why Do We Want to Visually Represent Our Data? 81 Learning a New Language 83 A Multimedia Approach to Consumable Data 84 References 87 Chapter 8 Data Privacy and Confi dentiality: A Brave New World 89 Who Owns the Data? 91 Barriers Are Everywhere 93 Process and Technology 94 Reference 95 Chapter 9 A Call to Action 97 Applying RISE to Your Efforts 100 Some Distinctions about Being New 101 Getting Started 102 You Know What They Say about Assuming 104 What Does Data Mean to You? 104 Transforming an Industry 105 Data Standardization 105 The Next Step in BI Maturity 106 Creating the DDHO 107 “Big Data” 107 Make Your Data Consumable 108 Privacy and Confi dentiality 109 Final Thoughts on Data-Driven Healthcare 109 Appendix A Readiness for Change 111 Appendix B Tenets of Healthcare BI 115 Appendix C Estimating the Efforts 135 Appendix D Business Metrics 139 Appendix E Agenda | Company Name | JAD Session 169 Appendix F Data Visualization Guide 173 Afterword 181 About the Author 187 Index 189

About the Author :
LAURA B. MADSEN has 15 years of experience in BI and data warehousing for healthcare and is the author of Healthcare Business Intelligence. She leads the Enterprise BI and Analytics Program at Children's Hospitals and Clinics of Minnesota, where she is charged with creating a data-driven healthcare organization. Laura has held senior positions with several leading healthcare technology companies, including UnitedHealth Group. In 2006, she co-founded the Twin Cities chapter of The Data Warehouse Institute (TDWI), and in 2008 she founded the Healthcare BI Summit. Laura speaks nationally and internationally about the importance and power of data in healthcare.