You Can Kill An Idea, But You Can't Kill An Opportunity
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You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization

You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization


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About the Book

Table of Contents:
Chapter 1 Big THINKING 17 Chapter 2 Big GROWTH 31 Chapter 3 Big OPPORTUNITY 45 Big SOURCES 53 Big RELATIONSHIPS 69 Chapter 4 Big EXPLORATION 87 Big TRENDS 91 Big DIMENSIONS 107 Big INSIGHTS 117 Big PICTURE 127 Chapter 5 Big LANDSCAPE 135 Big SPACES 139 Big STARTERS 149 Big SHAPERS 161 Big STORIES 173 Chapter 6 Big IDEAS 183 Big FARMING 189 Killer IDEAS 197 Big MINING 217 Chapter 7 Big FUTURE 229 Little EPILOGUE 247 Index 251 OPORTUNITY WORKSHEETS IDEAS Vs OPORTUNITIES 257 OPORTUNITY FORMULA 258 Six SOURCES 260  

About the Author :
Pam Henderson, PhD is an author, former faculty at Carnegie Mellon University, entrepreneur and recognized speaker.  She invented Opportunity Thinking™, a creative approach to innovation that has transformed the way companies and organizations, from Fortune 500 to non-profits, find big ideas that win and create sustainable growth. She speaks internationally and publishes widely on market insight, business and innovation strategy, and design and has been recognized in the Harvard Business Review, Wall Street Journal, and on NPR. Pam is co-founder and CEO of NewEdge, a growth, strategy and design firm that uses the Opportunity Thinking™ methodology to create sustainable growth for companies across industries such as John Deere, Pepsico, Dupont and The North Face. Prior to New Edge, Pam worked with the national laboratory system and Washington State University to commercialize early-stage technologies. She lives with her husband, three children, and dogs in Washington State.


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Product Details
  • ISBN-13: 9781118822845
  • Publisher: John Wiley & Sons Inc
  • Publisher Imprint: John Wiley & Sons Inc
  • Language: English
  • Sub Title: How to Discover New Sources of Growth for Your Organization
  • ISBN-10: 1118822846
  • Publisher Date: 16 Oct 2013
  • Binding: Digital (delivered electronically)
  • No of Pages: 272


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You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization
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You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization
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