Business and Professional Communication Playbook
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Business and Professional Communication Playbook: Essential Skills for Tomorrow's Workplace

Business and Professional Communication Playbook: Essential Skills for Tomorrow's Workplace


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About the Book

Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today. Michelle Violanti and Stephanie Kelly use engaging examples, provide tips on how to carry yourself professionally, and incorporate real-life experiences from recent graduates to teach students how to communicate like a professional. Focused, bite-sized chapters on the most important topics in business communication, such as interviewing, writing resumes, and leading team presentations will motivate students to read and prepare ahead of time so instructors can focus on skill-building during class. By using this simple and flexible format, this text will provide students and instructors with an excellent foundation for a successful Business Communication course. This title is accompanied by a complete teaching and learning package in SAGE Vantage, an intuitive learning platform that instructors and students actually love.

Table of Contents:
Section 1: Foundational Skills Chapter 1: Introducing Communication Chapter 2: Listening Skills Chapter 3: Perception Chapter 4: Communicating Ethically Chapter 5: Audience Analysis Chapter 6: Intercultural Communication Section 2: Preparing for the Workplace Chapter 7: Résumés Chapter 8: Cover Letters Chapter 9: Elevator Speeches Chapter 10: Interviews Chapter 11: Thank-You Notes Section 3: Presentations Chapter 12: Building Speeches Chapter 13: Delivering Speeches Chapter 14: Team Presentations Chapter 15: Creating Visual Aids Chapter 16: Persuasion and Compliance Gaining Chapter 17: Motivation Section 4: Succeeding In the Workplace Chapter 18: Leadership and Followership Chapter 19: Working in Groups Chapter 20: Conflict Chapter 21: Meetings

About the Author :
Dr. Michelle T. Violanti (PhD, University of Kansas) currently serves as an associate professor in the School of Communication Studies at The University of Tennessee, Knoxville, where she previously served as the basic course director for public speaking and business and professional communication. Dr. Violanti teaches courses in instructional communication, communication theory, research methods, organizational communication, and leadership/followership. She has been certified in online course design, review of courses designed for online instruction, and universal design for learning. Her research, focused on instructional and organizational communication, has appeared in Communication Education, Basic Course Annual, Human Communication Research, Annals of the International Communication Association, and Frontiers in Communication. She is the coauthor of Follow, Communicate, Lead: Creating Competent Connections and Dynamic Public Relations: The 24/7 PR Cycle. Dr. Stephanie Kelly (PhD, The University of Tennessee) currently serves as a professor in the Department of Business Information Systems and Analytics at North Carolina A&T State University (A&T). Dr. Kelly has taught a variety of courses at A&T related to data and communication, including business communication, organizational communication, computer-mediated communication, research methods, micro computer applications, and foundations of business analytics. Dr. Kelly has published over 50 peer-reviewed articles in journals such as International Journal of Business Communication, Business and Professional Communication Quarterly, Management Communication Quarterly, and International Journal of Conflict Management. She has also edited three prior books: Computer-Mediated Communication for Business: Theory to Practice, Applied and Therapeutic Cases in Health and Humor, and Online Instructional Communication.

Review :
"This book includes great activities as well as real-life examples. It encompasses many traditional course concepts studied in business and professional communication while relating those concepts to pragmatic examples." "I like the shorter, more manageable chapter lengths. The writing style is casual but academic without being dry. Well organized, easy to read, and covers areas in business communication that many textbooks, if not most, either skim over or leave out completely." "Real world application of communication in a business setting. Modern examples drawn from current events and personal anecdotes students will be able to relate to." "It is a quick and comprehensive read on the applicable aspects of a Business and Professional Communication class. The research is up to date, applicable to the student population and is easy to relate to."


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Product Details
  • ISBN-13: 9781071802960
  • Publisher: Sage Publications Inc Ebooks
  • Publisher Imprint: SAGE Publications Inc
  • Language: English
  • ISBN-10: 1071802968
  • Publisher Date: 04 Oct 2022
  • Binding: Digital download and online
  • Sub Title: Essential Skills for Tomorrow's Workplace


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