In Networked Business, Paul Grefen returns with the third edition of his tried and tested BOAT framework for advanced e-business, covering the spectrum from business models via organization structures and digital system architectures to information technology.
Today’s successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-commerce. This book provides invaluable insights of modern digitally enabled networked business, going much further than the usual analysis of traditional e-business texts. It is heavily expanded and updated with the latest developments of digitally connected business, including new topics like value-oriented business, business optimization loops, (generative) artificial intelligence, and technology hype cycles.
This essential text provides a compact roadmap to networked business for engineering, information systems or business students as well as professionals in the field.
Table of Contents:
Chapter 1 Setting the Scene. Chapter 2 The Practical Context. Chapter 3 Classifying Networked Business. Chapter 4 The BOAT Framework. Chapter 5 Business Aspect. Chapter 6 Organization Aspect. Chapter 7 Architecture Aspect. Chapter 8 Technology Aspect. Chapter 9 Analyzing and designing scenarios. Chapter 10 Networked Business Strategy. Chapter 11 Concluding Remarks.
About the Author :
Paul Grefen is a Full Professor at Eindhoven University of Technology in the Netherlands since 2003, has been a leader of many international research and innovation projects between academia and industry since 1995, is the principal of the G.DBA consulting practice, and was a Principal Architect at Atos Digital Transformation Consulting.
Review :
"This is a delightful book that illustrates and structures concepts of networked business in a very accessible manner. Paul Grefen has mastered the ability to explain how technology can be successfully integrated into business to create real world solutions. I recommend this book highly to anyone interested in understanding the interface between IT and business in a systematic manner."
Akhil Kumar, Full Professor, Penn State University, USA
"Paul consistently brings thoughtful insights and has a natural ability to bring strategy, business, architecture, and technology together in a clear, practical, and inspiring way. This book will align multiple disciplines in a company on their digital journey."
Eric van der Linden, Head of Technology Strategy & AI, DLL International, Netherlands
"In a world highly accelerated by AI and networks that move knowledge and trends around the world in a short time, businesses have to inter-connect to bring products and services to the market in a timely fashion. This book offers a clear and structured introduction to this concept of networked business, combining conceptual rigor with real-world relevance, making it an essential guide to understanding and acting in modern, technology-driven business ecosystems."
Heiko Ludwig, Principal Research Staff Member and Senior Manager, IBM Research, USA
"In an era of platforms, ecosystems, and AI enabled collaboration, this book stands out as a clear and authoritative guide. Paul Grefen equips decision makers with the concepts needed to understand and shape networked business with confidence."
Lisanne Strasmann, Head of Atos Amplify, BeLux, Netherlands & Nordics
