AI Business Strategy
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Home > Business and Economics > Business and Management > Business strategy > AI Business Strategy: A Managerial Guide to Success
AI Business Strategy: A Managerial Guide to Success

AI Business Strategy: A Managerial Guide to Success


     0     
5
4
3
2
1



Out of Stock


Notify me when this book is in stock
X
About the Book

This book equips you with essential knowledge to strategically adopt and leverage today’s machine learning-based AI systems. Drawing on several years of research with globally leading corporations, it provides an innovative guide to developing your own AI business strategy. It is packed with diverse strategy examples and hands-on worksheets to help you turn newly gained insights into immediate, practical action.

Table of Contents:
Preface, Introduction Chapter 1: Why You Need an AI Business Strategy, Fundamentals for Dealing with AI Business Strategies Chapter 2: Understanding Business Strategies, Chapter 3: Understanding Today’s AI Systems The AI Business Strategy Frame© Chapter 4: How to Initiate Your AI Business Strategy, Chapter 5: How to Formulate Your AI Business Strategy, Chapter 6: How to Implement Your AI Business Strategy, Chapter 7: How to Stay Strategically Flexible for AI, Outlook

About the Author :
Thomas Hutzschenreuter is a chaired professor of strategic and international management at the Technical University of Munich, Germany. He has consulted for many leading companies across industries with a particular emphasis on AI technologies, digitization, transformation, growth, and internationalization. Tim Lämmermann is a doctoral candidate at the chair of strategic and international management at Technical University of Munich, Germany. His expertise predominantly lies at the intersection of strategic management and artificial intelligence.

Review :
“If you’re sure you need to incorporate AI into your company’s strategy but don’t quite know how to proceed, this book is for you. The authors integrate rigorous strategy frameworks with up-to-date technological insights to deliver a supremely valuable guide for today’s business leaders. The many practical examples and handy worksheets add to the welcome usefulness of the book.” Donald C. Hambrick, PhD, Evan Pugh University Professor and Professor of Management at The Pennsylvania State University “In a crowded field of AI strategy books, this one rises above the noise thanks to the deep academic rigor and real-world consulting experience of the authors. Drawing on firsthand work with leading firms across industries, Hutzschenreuter and Lämmermann offer a practical, research-based framework that business leaders can trust and act on.” Dr. Mary C. Lacity, David D. Glass Chair and Distinguished Professor of Information Systems at the University of Arkansas “The book AI Business Strategy is a must-read for executives navigating AI-driven markets. It clearly explains how to practically embed AI into your business strategy, from idea generation to implementation. Importantly, it also shows how AI tools can support better decision-making, offering real-world examples and easy-to-follow frameworks. Concise, clear, and impactful!” Dr. Florian Gröne, Partner & Global Telecommunications Sector Leader with PwC’s Strategy& in New York “AI Business Strategy offers a rigorously researched yet eminently practical framework for integrating machine learning into every facet of corporate strategy, filling a crucial gap in the existing literature on AI adoption and value creation. The highlights of this book are the AI Business Strategy Frame with its step-by-step guidance and the hands-on worksheets. Together, they translate economic theory into concrete managerial actions that will drive productivity and competitive advantage. This book is an indispensable companion for executives, consultants, and scholars aiming to navigate the fast-evolving AI ecosystem with clarity, discipline, and confidence.” Ajay Agrawal, PhD, Professor at the University of Toronto and Founder of the Creative Destruction Lab “AI is reshaping business - this book shows how to respond with purpose and clarity. A must-have guide for leaders and practitioners navigating AI-driven change, rich in examples and grounded in rigorous research. Thomas Hutzschenreuter and Tim Lämmermann do a splendid job demystifying AI’s strategic impact.” Dr. Sebastian Raisch, Professor of Strategy at the University of Geneva “The book AI Business Strategy offers a rare and welcome blend of conceptual rigor and practical relevance. By systematically integrating the distinctive technical capabilities of emerging AI (particularly its self-learning nature) with the fundamentals of business strategy, the authors present an actionable framework that stands out as a valuable contribution. This is a timely and insightful guide for practitioners, educators, students, and strategists alike.” Mohammad Hossein Jarrahi, PhD, Professor at The University of North Carolina


Best Sellers


Product Details
  • ISBN-13: 9781040624524
  • Publisher: Taylor & Francis Ltd
  • Publisher Imprint: Routledge
  • Language: English
  • ISBN-10: 1040624529
  • Publisher Date: 11 Nov 2025
  • Binding: Digital (delivered electronically)
  • Sub Title: A Managerial Guide to Success


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
AI Business Strategy: A Managerial Guide to Success
Taylor & Francis Ltd -
AI Business Strategy: A Managerial Guide to Success
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

AI Business Strategy: A Managerial Guide to Success

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    Fresh on the Shelf


    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!