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Valueselling: Incrementare le Vendite una Conversazione Alla Volta

Valueselling: Incrementare le Vendite una Conversazione Alla Volta


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About the Book

ValueSelling è una straordinaria guida pratica per professionisti e manager delle vendite impegnati a competere sempre più efficacemente. Per aiutare i lettori ad arrivare e a rimanere costantemente sulla cresta dell'onda, Julie Thomas condivide il semplice eppure potentissimo framework che ha contribuito alla sua rapida ascesa a CEO di ValueSelling. Scritto per i professionisti delle vendite che competono nelle più esigenti arene del mondo - prodotti e servizi complessi o particolari - i lettori di tutti i settori troveranno ValueSelling significativo e facile da assimilare. Pragmatico e ritmato, ogni capitolo mette a fuoco specifiche strategie per far avanzare il processo di vendita. Ricco di casi studio, tattiche e suggerimenti, così che i lettori possano immediatamente mettere in pratica ValueSelling e sviluppare le proprie vendite una conversazione alla volta.

About the Author :
Julie Thomas, Presidente e CEO di ValueSelling Associates, è una famosa public speaker, autrice e consulente. La sua padronanza del ValueSelling Framework(R) è testimoniata dalla sua impressionante crescita da venditrice a Vice President mondiale per lo sviluppo commerciale in Gartner. Come CEO di ValueSelling Associates a partire dal 2003, Julie continua a soddisfare la sua intensa passione nell'aiutare professionisti e team commerciali a raggiungere il loro pieno potenziale.

Review :
"Questo libro ha chiarito la mia offuscata nozione di valore. ValueSelling è più di una semplice metodologia, è una solida strategia di business che crea un netto vantaggio competitivo. Un must read per ogni illuminato leader delle vendite." Gerhard Gschwandtner, founder ed editore Selling Power Magazine "ValueSelling riempie un vuoto nell'attuale arsenale dei tool commerciali. Lo consiglio a chiunque sia alla ricerca di un approccio alle vendite pratico, sostenibile e basato sul valore." Richard Wood Global Vice President of Portfolio Marketing, Siemens Enterprise Communications


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Product Details
  • ISBN-13: 9780976999416
  • Publisher: Vva Publishing
  • Publisher Imprint: Vva Publishing
  • Height: 234 mm
  • No of Pages: 162
  • Returnable: N
  • Returnable: N
  • Sub Title: Incrementare le Vendite una Conversazione Alla Volta
  • Width: 156 mm
  • ISBN-10: 0976999412
  • Publisher Date: 28 May 2019
  • Binding: Paperback
  • Language: Italian
  • Returnable: N
  • Returnable: N
  • Spine Width: 9 mm
  • Weight: 286 gr


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