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Home > Business and Economics Books > Business and Management > Ownership and organization of enterprises > Small businesses and self-employment > Fantastic: When Being Good is Not Enough
Fantastic: When Being Good is Not Enough

Fantastic: When Being Good is Not Enough


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About the Book

GOOD JUST ISN'T ENOUGH. BE FANTASTIC Good is just average. Who wants to just be 'good' anymore? Most people are good, and you can't afford to be just the same as everyone else. Would you want to employ someone who is just good at their job? Would you buy a product that's just average? Nowadays everything needs to be better. To stand out in business and in life you have to be fantastic. Alan Austin-Smith knows how to get there and he's developed the 'Fantastic theory' to show us all how. Fantastic people share seven characteristics. Passionate; Creative; Delighting people; Performers; Alive Inside; Always Learning; Have Fun. How many do you have? Make it all of them. Push your business to shine. Make it fantastic! * A full-colour, highly visual book with real impact in motivating you to be Fantastic! in all that you do * Straightforward advice that anyone can apply in their work or life, or in running their own business * Covers perennial selling topics such as motivation, confidence, creativity and communication

Table of Contents:
SUCCESS - WHAT IS IT? 2 WHAT A DIFFERENCE ONE SECOND MAKES 4 SUCCESS IS ABOUT REWARD 6 MILLIONS OF MOMENTS LEARN FROM FANTASTIC PEOPLE 20 THE SUCCESS PYRAMID 24 IF YOU WANT CHANGE--CHANGE SOMETHING 28 THE FANTASTIC REVOLUTION FANTASTIC PEOPLE ARE PASSIONATE 34 FANTASTIC PEOPLE KNOW WHY THEY DO WHAT THEY DO 38 FANTASTIC PEOPLE LISTEN TO THE CAT 42 FANTASTIC PEOPLE DO IT BACKWARDS! FANTASTIC PEOPLE ARE CREATIVE 50 THE CREATIVE REVOLUTION 52 USE YOUR HEAD 54 GIVE YOUR IDEAS OXYGEN FANTASTIC PEOPLE DELIGHT 60 THE CUSTOMER REVOLUTION 62 COMMUNICATE WITH UNDERSTANDING 68 MAKE PEOPLE SMILE FANTASTIC PEOPLE ARE PERFORMERS 80 THE SECRET OF CONFIDENT PEOPLE 82 THE WORLD IS A STAGE 84 SHUT THE VOICES UP! FANTASTIC PEOPLE ARE ALIVE INSIDE 90 SIT ON THE EDGE OF THE BED 92 HOW WE WORK IN FOUR WORDS! 94 DIRECT YOUR MOVIES! FANTASTIC PEOPLE ARE ALWAYS LEARNING 100 TIME TO LEARN 102 THE THIEF OF TIME 104 WISDOM IN 15 MINUTES A DAY FANTASTIC PEOPLE ARE HAVING FUN! 110 CHECK YOUR BALANCE 112 BREAK THE CYCLE 114 TWO QUESTIONS TO CHANGE YOUR LIFE BE FANTASTIC! 120 THE FANTASTIC REVOLUTION! 122 THE FANTASTIC REVOLUTION AUDIT! 124 BE FANTASTIC 126 JOIN THE REVOLUTION! 130 ABOUT THE AUTHOR

About the Author :
Alan Austin-Smith is the author of the book. Alan is an experienced motivational speaker and educator of the Fantastic theory. Alan’s started the Fantastic Hairdressing company in 1999 and originally wrote The Fantastic Hairdresser in 2003 which has sold over 50,000 copies through his speaking and training seminars to date (800 through UK bookscan).  Be Fantastic! is a new book from the collaboration of the Deliver’s Group and Alan Austin-Smith, and is aimed at all industries.

Review :
"Austin-Smith demonstrates what people need to do and how to do it well. It's a good guide on how to acquire the abilities to succeed in business." (Director, March 2013)


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Product Details
  • ISBN-13: 9780857084309
  • Publisher: John Wiley and Sons Ltd
  • Publisher Imprint: Capstone Publishing Ltd
  • Language: English
  • Sub Title: When Being Good is Not Enough
  • ISBN-10: 0857084305
  • Publisher Date: 09 Jan 2013
  • Binding: Digital (delivered electronically)
  • No of Pages: 144


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