How did a small, unknown company like Qualcomm manage to storm the wireless industry and grow into a multibillion dollar powerhouse in less than a decade? The Qualcomm Equation provides an in-depth look at Qualcomm's business model, as well as chronicling the exciting early history of the company. Readers will gain insight into the methods Qualcomm used to license a growing list of patents for profit, and learn from the key business strategies that enabled Qualcomm to leapfrog the competition.
About the Author :
Dave Mock is a practicing engineer and consultant to the telecommunications industry, and has written extensively for online and print publications, including The Motley Fool, The Feature, and Unstrung.
Review :
..". a probing account of the rise of the company and the development of its multifaceted strategies for dominance."
-Glider Technology Report
..".an excellent read with good reporting on the history of CDMA development in cellular radio."
-Privateline.com
"The Qualcomm Equation by Dave Mock, is a probing account of the rise of the company and the development of its multifaceted strategies for dominance....In this wide ranging and lucidly written book, he [the author] evokes the personalities, the interwoven innovations, the tumultuous history, the global strategy, and the intellectual property of what has become the exemplary Twenty-First Century Technology Company."
-Glider Technology Report
..". a probing account of the rise of the company and the development of its multifaceted strategies for dominance."
-"Glider Technology Report"
..".an excellent read with good reporting on the history of CDMA development in cellular radio."
-Privateline.com
.".. a probing account of the rise of the company and the development of its multifaceted strategies for dominance."
-"Glider Technology Report"
."..an excellent read with good reporting on the history of CDMA development in cellular radio."
-Privateline.com
""The Qualcomm Equation" by Dave Mock, is a probing account of the rise of the company and the development of its multifaceted strategies for dominance....In this wide ranging and lucidly written book, he [the author] evokes the personalities, the interwoven innovations, the tumultuous history, the global strategy, and the intellectual property of what has become the exemplary Twenty-First Century Technology Company."
"-Glider Technology Report"
“…an excellent read with good reporting on the history of CDMA development in cellular radio.”
-Privateline.com
“"The Qualcomm Equation" by Dave Mock, is a probing account of the rise of the company and the development of its multifaceted strategies for dominance….In this wide ranging and lucidly written book, he [the author] evokes the personalities, the interwoven innovations, the tumultuous history, the global strategy, and the intellectual property of what has become the exemplary Twenty-First Century Technology Company.”
"-Glider Technology Report"
"... a probing account of the rise of the company and the development of its multifaceted strategies for dominance."
-"Glider Technology Report"
.,." a probing account of the rise of the company and the development of its multifaceted strategies for dominance." -"Glider Technology Report"
.,."an excellent read with good reporting on the history of CDMA development in cellular radio." -Privateline.com
""The Qualcomm Equation" by Dave Mock, is a probing account of the rise of the company and the development of its multifaceted strategies for dominance....In this wide ranging and lucidly written book, he [the author] evokes the personalities, the interwoven innovations, the tumultuous history, the global strategy, and the intellectual property of what has become the exemplary Twenty-First Century Technology Company." "-Glider Technology Report"