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Home > Art, Film & Photography > Performing arts > Television > Soap Operas Worldwide: Cultural and Serial Realities
Soap Operas Worldwide: Cultural and Serial Realities

Soap Operas Worldwide: Cultural and Serial Realities


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About the Book

While the American soap opera is known primarily for its marketing value, producers, health professionals, politicians, and rebels elsewhere focus on the serials' potential for social change: African, Indian and South American serials offer information on family planning, child protection and AIDS; a Mexican telenovela parallels a government murder scandal--the program is so popular the state dare not censor it. In Russia, South American novelas are so popular that Boris Yeltsin manipulates programming to affect voters on polling day. Here is an examination of the economic and social impact of the soap opera, with projections for the future. A chapter for each of the nine regions of the world offers demographic statistics of major countries' audiences, radio and television usage, stations available, and synopses of the most popular serials.

Table of Contents:
Table of Contents Acknowledgments Introduction 1. The Soap Opera/Telenovela Genre—A Brief History • The Development of Soap Operas in the United States • Cultural Studies and the British Soap Opera • Serial Drama in Australia—From “Down Under” to “On Top” • The Latin American Telenovela and Its Migration 2. North America • Overview of Cultural Patterns and Audience Trends • Focus: United States • American Soaps Abroad • Americans and the Telenovela 3. Central America and the Caribbean • Overview of Cultural Patterns and Audience Trends • Focus: Dominica • Focus: Jamaica • Focus: Cuba • Focus: Puerto Rico • Focus: Mexico 4. South America • Overview of Cultural Patterns and Audience Trends • Focus: Chile • Focus: Brazil • Focus: Colombia • Focus: Argentina • Focus: Venezuela 5. Europe • Overview of Cultural Patterns and Audience Trends • Focus: United Kingdom • Focus: Ireland • Focus: The Netherlands • Focus: Spain • Focus: Sweden • Focus: Germany (Federal Republic) • Focus: Russia • Focus: Poland 6. Asia • Overview of Cultural Patterns and Audience Trends • Focus: Kazakhstan • Focus: Japan • Focus: Hong Kong • Focus: China • Focus: India • Focus: Thailand • Focus: Philippines 7. Africa • Overview of Cultural Patterns and Audience Trends • Focus: South Africa • Focus: Kenya • Focus: Côte d’Ivoire • Focus: Niger • Focus: Mauritius • Focus: Tanzania 8. Near and Middle East • Overview of Cultural Patterns and Audience Trends • Focus: Cyprus • Focus: Israel 9. Pacific • Overview of Cultural Patterns and Audience Trends • Focus: Australia • Focus: New Zealand • Focus: Papua New Guinea 10. The Future—Soap Operas, Satellites and the Internet Appendix A. Sample Soap Operas/Telenovelas Appendix B. A Partial List of Current and Past Soap Operas/ Telenovelas (with Country of Origin) Bibliography Index

About the Author :
Marilyn J. Matelski is a professor of communication at Boston College in Chestnut Hill, Massachusetts.

Review :
“there is no book like this one...this valuable reference will be useful as a guidebook and as a source of an enormous amount of data. All academic collections”—Choice.


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Product Details
  • ISBN-13: 9780786472802
  • Publisher: McFarland & Co Inc
  • Publisher Imprint: McFarland & Co Inc
  • Height: 229 mm
  • No of Pages: 231
  • Returnable: Y
  • Spine Width: 12 mm
  • Weight: 399 gr
  • ISBN-10: 0786472804
  • Publisher Date: 30 Aug 2012
  • Binding: Paperback
  • Language: English
  • No of Pages: 231
  • Returnable: Y
  • Sub Title: Cultural and Serial Realities
  • Width: 152 mm


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