Transcultural Realities: Interdisciplinary Perspectives on Cross-Cultural Relations

This text challenges the quantitative, social science perspective on intercultural communication by examining critical issues from diverse perspectives. Key topics include historical and religious perspectives; racial and ethnic issues; cross-cultural adaptation; and methods of researching 'other' cultures. The book: * takes a more criticalltural worldview of intercultural communication * includes some of the major thinkers of the contemporary times, including Molefi Kete Asante, Ama Mazama, Anthony Monteiro, and Ali Mazrui * is constructed so that professors and students of any cultural group might use it

Table of Contents:
Transculture: An Introduction PART I 1. Perspectives on Human Communication: Implications for Transculture Theory 2. Transculture Communication in U.S. - Africa Context: Can It Help Africa′s Emerging National Development? 3. Towards Transcultural Understanding: A Harmony Theory of Chinese Communication 4. Transcultural Realities and Different Ways of Knowing 5. The Effects of Computer-Mediated Communication on Transculturalism PARTII 6. Historical Struggles Between Islamic and Christian Worldviews: An Interpretation 7. A Historiographical Survey of the Determinants of the North-South Divide in Sudan 8. An Analysis of Discourse on the Spoken and Written Words: A Historical Comparison of European and African Views PART III 9. Multiple Identities: The Case of Biracial Children 10. Culturally-Based Conception of the Black Self-Concept 11. Communication and Social Scientific Discourse: Towards an Understanding of the Dubosian Perspective 12. Social Cognition and Racial Stereotyping in Television: Consequences for Transculturalism PART IV 13. Intercultural Adaptation: A Stranger But Not Strange 14. The Impact of Cultural Dynamics on the Newcomer to the Organizational Environment 15. Research and Training in Cross-cultural Re-adjustment: Recommendations for Advancements PART V 16. Toward and Ethic of Intercultural Communication Research 17. Afrocentric Empiricism: A Model for Communication Research in Africa 18. Frameworks for Assessing contact as a Tool for Reducing Prejudice 19. The Kemetic Paradigm: An Afrocentric Foundation for Rhetorical Theory

About the Author :
Molefi Asante is a distinguished scholar and is best known for creating the discipline of Black Studies over 25 years ago. He is the Editor for the Journal of Black Studies (Sage) and the Encyclopedia of Black Studies (Sage Reference, 12/04 933 units, $82k LTD). His recent research has centered on the history and present developments of African religions. Dr. Nwosu (the n is silent) is a Professor in the Department of Communication Studies at California State University, Northridge. Before joining CSUN in July 2004, he taught at California State University, Sacramento for about 15 years. A nationally recognized expert on multicultural issues, communication training and development, he received his Ph.D. from Howard University in Washington D.C., with specialization in human communication processes across cultures. His work includes consultation and technical support to local and state agencies on strategies for incorporating communication in planned programs of change. At the cornerstone of his career as a university professor and leader is his sacrosanct and inviolate commitment to diversity. His service to many local and international agencies speak to his unflinching commitment to utilize intercultural communication principles and skills to address the challenges and promises of diversity in a rapidly changing society. Author of several writings and presentations, including two books: Transcultural realities: Interdisciplinary perspectives on cross-cultural relations (Sage, 2001) and Communication and the transformation of society: A developing region's perspectives (University Press, 1995), he has completed work on a third book: Beyond race: A new vision of community in America. He has published articles in the International Journal of Intercultural Communications, Africa Media Review, and the Howard Journal of Communications as well as several book chapters. He has presented papers at conferences organized by the International Communication Association, the National Communication Association, the Western States Communication Association, and the African Council for Communication Education. He is Joint Editor of Africa Media Review, Associate Editor of the Journal of African Communications, member, Editorial Board, Howard Journal of Communications, and member, Editorial Board, Communication Education's special issue on identity negotiation. He has served as invited keynote speaker on issues of fairness and equity to many organizations and groups, including the American Association of University Women's event to mark the birthday of Dr. Martin Luther King, Jr. Dr. Nwosu has served in membership and leadership roles in the Western States Communication Association (WSCA), the National Communication Association (NCA), the African Council for Communication Education (ACCE), the Council for the Development of Social Science Research in Africa (CODESRIA), and the Honor Society for International Scholars, among others. He was Vice Chair and Program Planner, and later Chair of the Intercultural Communication Interest Group of WSCA, and Secretary of the Intercultural and International Communication Division of NCA, and Editor of the Division's newsletter for two years. He has directed and participated in sponsored research and programs of the U.S. Department of Education, the African Development Foundation, the World Bank, and the U.S. Institute of Peace. As Fulbright Scholar to South Africa, he served as Project Leader under a U.S. Department of Education grant for a program designed to enhance the intercultural and international dimensions of general education courses in California public schools. He was also Secretary of the Strategic Planning Committee of the African Council for Communication Education (ACCE) that developed a strategic plan of action for the organization at its 2003 Biennial meeting held in Abuja, Nigeria. Dr. Nwosu is very active in university and departmental governance, serving as member of the Executive Committee of the Council of Chairs, member of the Dean's Advisory Council in the College of the Arts, Media and Communication, and member of the international business program advisory council at CSUN. He has also provided leadership in shaping programmatic direction of the communication studies program, guided in part by the department's 2003 self-study report and the Memorandum of Understanding that emerged from external review of the program. At CSUS, he was Associate Chair in the Communication Studies program, chair, academic policies committee, member, graduate studies and curriculum committees; and chair, ad hoc committee on diversity in the communication studies graduate and undergraduate programs. He also chaired the nine-member Judicial Review Board of the Faculty Senate and served on the university-wide Committee on Diversity and Equity (CODE). His client list includes the Superior Courts of California, California Department of Social Services, California Social Work Education Center at UC, Berkeley, the Center for Human Services at the University of California at Davis, the Foundation Consortium for California's Families and Youth, California Exposition and State Fair, the Sacramento County Sheriff's Department, Cal EPA Department of Toxic Substances Control, California Integrated Waste Management Board, and Women Escaping a Violent Environment (WEAVE), among others. He worked with senior managers at South Africa's Standard Bank, through Phambili Strategies and Solutions, a South African consulting firm, and designed a Quality Assurance tool for training of trainers on communication skills, as part of the post-apartheid transformation processes in the country. As a teacher and scholar his work has taken him to more than 25 countries around the globe.

Review :
"This volume touches on a wide variety of issues that derive from some aspect of cultural difference... The editors have brought together a rich blend of advocacy and several excellent reviews of specific research fields." Contemporary Psychology