Managing Innovation
Managing Innovation: Integrating Technological, Market and Organizational Change

Managing Innovation: Integrating Technological, Market and Organizational Change


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About the Book

The first edition of Managing Innovation has become established as the leading textbook on innovation and technology management in the European market. The authors are leading international figures in their field and the new edition will include coverage of the latest, most up-to-date research on the management of innovation The aim is to provide a management text for postgraduate students of MBA and MSc courses which covers the management of technological, market and organisational innovation in a comprehensive but accessible manner. Each of the chapters draws on the latest research to develop frameworks for students to understand and apply the material, and includes brief case studies to illustrate key themes.

Table of Contents:
Preface. About the Authors. PART I: MANAGING FOR INNOVATION. 1. Key Issues in Innovation Management. 2. Innovation as a Management Process. PART II: TAKING A STRATEGIC APPROACH. 3. Developing the Framework for an Innovation Strategy. 4. Positions: The National and Competitive Environment. 5. Paths: Exploiting Technological Trajectories. 6. Processes: Integration for Strategic Learning. PART III: ESTABLISHING EFFECTIVE EXTERNAL LINKAGES. 7. Learning from Markets. 8. Learning through Alliances. PART IV: BUILDING EFFECTIVE IMPLEMENTATION MECHANISMS. 9. Managing the Internal Processes. 10. Learning through Corporate Ventures. PART V: CREATING THE INNOVATIVE ORGANIZATION. 11. Building the Innovative Organization. 12. Creating Innovative New Firms. PART VI: ASSESSING AND IMPROVING INNOVATION MANAGEMENT PERFORMANCE. 13. An Integrative Approach To Innovation Management.Index.

About the Author :
JOE TIDD is Professor of Technology and Innovation Management at Science and Technology Policy Research (SPRU) University of Science JOHN BESSANT is Professor of Technology Management at the Centre for Research in Innovation Management (CENTRIM) at Brighton Business School, University of Brighton KEITH PAVITT is RM Phillips Professsor of Science and Technology Policy Studies at the Science and Technology Policy Research (SPRU), University of Sussex.


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Product Details
  • ISBN-13: 9780471496151
  • Publisher: John Wiley and Sons Ltd
  • Publisher Imprint: John Wiley & Sons Ltd
  • Edition: Revised edition
  • Language: English
  • Spine Width: 25 mm
  • Weight: 690 gr
  • ISBN-10: 0471496154
  • Publisher Date: 09 Jul 2001
  • Binding: Paperback
  • Height: 248 mm
  • Returnable: N
  • Sub Title: Integrating Technological, Market and Organizational Change
  • Width: 171 mm


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