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Home > Business and Economics > Business and Management > E-commerce: business aspects > E-Commerce: Fundamentals and Applications
E-Commerce: Fundamentals and Applications

E-Commerce: Fundamentals and Applications


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About the Book

A comprehensive introduction to the underlying technologies of e-commerce This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.

Table of Contents:
Preface. Introduction. PART I: TECHNOLOGIES (fundamentals). Internet and world wide web. Client-side programming. Server-side programming I: servlet fundamentals. Server-side programming II: database connectivity. Server-side programming III: session tracking. Basic cryptography for enabling e-commerce. Internet security. Advanced technologies for e-commerce. PART 2: APPLICATIONS. Internet payment systems. Consumer-oriented e-commerce. Business-oriented e-commerce. E-service. Web advertising and web publishing. Step-by-Step Exercises for Building the VBS. Index.

About the Author :
Henry Chan is the author of E-Commerce: Fundamentals and Applications, published by Wiley. Raymond Lee is the author of E-Commerce: Fundamentals and Applications, published by Wiley. Tharam Dillon is the author of E-Commerce: Fundamentals and Applications, published by Wiley. Elizabeth Chang is the author of E-Commerce: Fundamentals and Applications, published by Wiley.

Review :
"Available as a paperback student edition, the book is excellent value for money" (Computer Bulletin, May 2002)


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Product Details
  • ISBN-13: 9780471493037
  • Publisher: John Wiley & Sons Inc
  • Publisher Imprint: John Wiley & Sons Inc
  • Height: 237 mm
  • No of Pages: 512
  • Returnable: N
  • Sub Title: Fundamentals and Applications
  • Width: 192 mm
  • ISBN-10: 0471493031
  • Publisher Date: 20 Nov 2001
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 28 mm
  • Weight: 906 gr


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