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Home > Religion, Philosophy & Sprituality > Philosophy > Topics in philosophy > Epistemology and theory of knowledge > Ideation: The Birth and Death of Ideas
Ideation: The Birth and Death of Ideas

Ideation: The Birth and Death of Ideas


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About the Book

Douglas Graham, a leading expert in the field of innovation, shows business leaders how to realize step-ahead ideas and Thomas Bachmann, a financial innovator shows how he has put innovative ideas into practice Ideas are the bedrock foundations of companies. Great companies lead with great ideas, but how do great companies develop those ideas? This book explores the development, processing, and execution of new ideas in modern businesses. With interviews with well-known innovators from diverse fields, Ideation explores how companies can better develop creative ideas and bring them to fruition. Bureaucratic organizations have a natural tendency to suppress new ideas rather than support them; this book offers a methodology for bringing ideas to light and growing them to their full potential. Douglas Graham (New York, NY) is CEO of IDDEX Corp., a company that develops and provides tools and services to assist enterprises in managing innovation. He also serves on the boards of public companies, private companies and charities, and is a frequent advisor to government and Fortune 500 companies. Thomas T. Bachmann (Nassau, Bahamas) is a leading innovator who has created multibillion-dollar investment company in active and passive investments' field and is the first to create Intellectual Property Portfolios to be traded as equities.

Table of Contents:
Foreword. Preface. Acknowledgment. SECTION A: Introduction. 1. Why Ideas Matter. 2. The Mothers and Fathers of Invention. 3. Taxonomy of Innovation. SECTION B: The Life Cycle of Ideas. 4. Innovate: The Birth of an Idea. 5. Register: The First Step for Every New Idea. 6. Protect: Ensure Recognition and Reward. 7. Develop: Improve Your Idea. 8. Value: What Is Your Idea Worth? 9. Market: Finding Investors and Customers. 10. The Death of an Idea. SECTION C: The Innovation Industry: A Call to Action. 11. The Individual Innovation Imperative. 12. The Corporate Innovation Imperative. 13. Academic Innovation Imperative. 14. Creative Innovation Imperative. 15. The Global Innovation Imperative. SECTION D: A Vision for the Future. 16. The Providers, Merchants, and Consumers of Innovation. Notes. Index.

About the Author :
DOUGLAS GRAHAM is CEO and Chairman of Innovation Trust Company, which administers $8 billion of financial assets and is the first bank to manage intellectual assets as well as financial assets. A former managing director at KPMG consulting, he is an acknowledged expert on intellectual capital and idea valuation and has advised many governments. THOMAS T. BACHMANN is a leading innovator who operates a multibillion dollar investment company specializing in active and passive investments. He pioneered the practice of trading intellectual property portfolios as equities.


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Product Details
  • ISBN-13: 9780471479444
  • Publisher: John Wiley and Sons Ltd
  • Publisher Imprint: John Wiley & Sons Inc
  • Height: 231 mm
  • Returnable: N
  • Sub Title: The Birth and Death of Ideas
  • Width: 162 mm
  • ISBN-10: 0471479446
  • Publisher Date: 15 Apr 2004
  • Binding: Hardback
  • Language: English
  • Spine Width: 24 mm
  • Weight: 458 gr


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