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Value Planning: The New Approach to Building Value Every Day

Value Planning: The New Approach to Building Value Every Day


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About the Book

The planning process is the first step on a corporation's road to a strong financial picture of its growth, yet it is not a straightforward one and many companies have attempted to "fix" the planning process without first defining the problem clearly. Consequently they may implement solutions such as the installation of new budgeting systems, the completion of benchmarking studies or the reorganization of the finance function which do not actually make the planning process more effective. This text provides useful insights into how such issues have been addressed effectively in well-known companies. The author examines commonly related issues such as the role of the finance department in the business planning process, and also studies the importance of incorporating planning as a management tool outside of the finance department. It discusses leading edge concepts and approaches in business planning, such as value based management, rolling forecasts and continuous planning and shows how improvements to the planning process can be evaluated.

Table of Contents:
Preface; Acknowledgments; PART ONE: PLANNING TO WIN; Shareholder Value Breaks Out of the Boardroom; Planning to Win: The Best Way to Predict the Future Is to Create It; Value Maker Commitments: Translating Business Goals into the Decisions People Make Every Day; Value Maker Motivation: Aligning Rewards with Shareholder Value; Value Maker Intelligence: Managing Information to Make High Value Decisions; PART TWO: THE ROLES PEOPLE PLAY; Business Advisors in the Value Creation Process: The Role of Finance; Managing for Shareholder Value: The Role of Functional Managers; Creating Strategic Focus: The Role of Senior Management; Living It: The Role of the CEO in Making Value Planning Part of Everyday Business; PART THREE: AN ILLUSTRATIVE STORY; Life Before Value Planning: Gaming the System; Life in Transition: Steering an Aircraft Carrier; Life in a Value Planning World: Creating Value Every Day; Appendix A: The Value Planning Process Illustrated; Appendix B: Current Planning Topics: A Discussion of Silver Bullets ; Index.

About the Author :
LAWRENCE B. M. SERVEN is a principal with Buttonwood Financial Strategies, a management consulting firm specializing in value planning. He has held key strategic planning and financial analysis positions with Kraft/General Foods, Pepsi-Cola International, and Reader's Digest.

Review :
Mr. Serven provides an insightful recipe for implementing employee-level values throughout an organization, with the focus on creating shareholder wealth. The case studies present clear examples of how aligning employee incentives with shareholder value can contribute to a company's long-term success. Recommended reading for both managers and institutional investors. -James E. Burton, Chief Executive Officer, California Public Employees' Retirement System


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Product Details
  • ISBN-13: 9780471199557
  • Publisher: John Wiley and Sons Ltd
  • Publisher Imprint: John Wiley & Sons Inc
  • Height: 235 mm
  • Returnable: N
  • Weight: 539 gr
  • ISBN-10: 0471199559
  • Publisher Date: 26 Oct 1998
  • Binding: Hardback
  • Language: English
  • Sub Title: The New Approach to Building Value Every Day
  • Width: 160 mm


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