Blueprint to a Billion
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Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth

Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth


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About the Book

Table of Contents:
Foreword ix Preface xi Acknowledgments xvii 1 The Blueprint Thesis: A Different Approach to Growth 1 Part One Create and Sustain a Breakthrough Value Proposition 23 2 The Blueprint Value Proposition 25 Part Two Create and Sustain Exponential Revenue Growth 51 3 Exploit a High-Growth Market Segment 53 4 Marquee Customers Shape the Revenue Powerhouse 75 5 Leverage Big Brother Alliances for Breaking into New Markets 105 Part Three Seizing the Opportunity to Create Exponential Returns 129 6 Becoming the Masters of Exponential Returns 131 7 The Management Team: Inside-Outside Leadership 155 8 The Board: Comprised of Essentials Experts 183 9 Linking the 7 Essentials 189 10 Blueprint Companies for the Next Decade and Your Part in Them: An Epilogue 213 Appendix A Top 100 Blueprint Companies 223 Appendix B Delivering Breakthrough Benefits Drives Exponential Growth 227 Appendix C Assessing Management’s Focus, Drive, and Ability 233 Appendix D Methodology 237 Endnotes 243 Index 253

About the Author :
DAVID G. THOMSON has been leading business growth for twenty years in general management and executive sales/marketing at Nortel Networks and Hewlett-Packard. He also served as an associate principal during his five years at McKinsey & Company. Thomson graduated with an electrical engineering degree from the University of Waterloo and an MBA from the University of Western Ontario. He resides with his family in Overland Park, Kansas.


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Product Details
  • ISBN-13: 9780470362662
  • Publisher: John Wiley & Sons Inc
  • Publisher Imprint: John Wiley & Sons Inc
  • Language: English
  • Sub Title: 7 Essentials to Achieve Exponential Growth
  • ISBN-10: 0470362669
  • Publisher Date: 02 May 2008
  • Binding: Digital (delivered electronically)
  • No of Pages: 288


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Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth
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