About the Book
Facebook is certainly one of the hottest sites on the Web. Not only does it help people get connected and stay connected with family and friends, it is increasingly being used by businesses to connect with their customers. If you’ve thought about getting into the Facebook community, Facebook For Dummies is a great tool to help you maximize the experience. Written by a pair of Facebook insiders, this handy guide shows you how to create a profile, communicate with friends, play with Facebook applications, and explore the unique ways Facebook can improve your business. You’ll find out who’s on Facebook, how to protect your privacy, how others use the site, and how to tailor the system to meet your needs. Find out all about:
Creating a Facebook profile that enhances your real-world relationships
Sharing photos and messages with friends
Joining networks for your city, school, or work
Managing the amount of information you share
Understanding and using synchronous and asynchronous messaging, private and public communication, and active and passive interactions
Taking advantage of free and paid ways to use Facebook for business
Whether you want to connect with friends already on Facebook or be the first on your block to join, Facebook For Dummies will smooth the way!
Table of Contents:
Introduction. Part I: Getting Familiar with Facebook.
Chapter 1: The Many Faces of Facebook.
Chapter 2: Adding Your Own Face to Facebook.
Chapter 3: Finding Your Way.
Chapter 4: Privacy and Safety on Facebook.
Part II: Representing Your Identity Online.
Chapter 5: Building Out Your Profile.
Chapter 6: Finding Facebook Friends.
Chapter 7: Using Facebook Photos.
Chapter 8: Facebook Applications.
Chapter 9: Adding Third-Party Applications.
Part III: Keeping Connected and Staying in Touch.
Chapter 10: Keeping Up with Your Friends.
Chapter 11: Defining Your Outer Circle with Networks.
Chapter 12: Creating and Joining Groups on Facebook.
Chapter 13: Scheduling Your Life with Facebook.
Chapter 14: Facebook on the Go.
Part IV: It’s Not Personal: It’s Business.
Chapter 15: Leveraging Facebook for Business.
Chapter 16: Creating a Page for Your Business.
Chapter 17: A New Kind of Advertising.
Chapter 18: Facebook Platform.
Part V: The Part of Tens.
Chapter 19: Ten Great Third-Party Applications.
Chapter 20: Ten Ways Facebook Uniquely Impacts Lives.
Chapter 21: Leah and Carolyn’s Favorite Groups.
Index.
About the Author :
Carolyn Abram: One of the first Facebook users on the west coast, Carolyn took her English degree from Stanford University (Class of 2006), and decided the best career move was to get paid to be on Facebook all day long. On the Product Team since 2006, Carolyn has managed voice, language, and tone for Facebook, while contributing as an author and manager of the Facebook Company Blog. Originally from Ardsley, New York, Carolyn currently resides in Palo Alto. She boasts the highest ratio of mess to desk at the office. Her hobbies include hiking, writing, enjoying sunshine, mocking her friends, and Ultimate Frisbee. Leah Pearlman graduated with a degree in Computer Science from Brown University, where she first signed up for Facebook to find out the name of a boy in a class. Typical. She spent two years at Microsoft learning the product management ropes (seriously, there are ropes) before becoming a Product Manager for Facebook. Since joining, she has worked on a wide range of projects including messaging and the Inbox, News Feed, Pages, and Ads. At the office, Leah’s desk is always clean, except sometimes when it’s not, and instead of a chair, she sits on an inflatable ball — she has only fallen twice while people were watching. Her hobbies include snowboarding (though she feels pretentious every time she says it), writing (see previous parenthetical comment), and also playing Ultimate Frisbee.
Carolyn Abram: One of the first Facebook users on the west coast, Carolyn took her English degree from Stanford University (Class of 2006), and decided the best career move was to get paid to be on Facebook all day long. On the Product Team since 2006, Carolyn has managed voice, language, and tone for Facebook, while contributing as an author and manager of the Facebook Company Blog. Originally from Ardsley, New York, Carolyn currently resides in Palo Alto. She boasts the highest ratio of mess to desk at the office. Her hobbies include hiking, writing, enjoying sunshine, mocking her friends, and Ultimate Frisbee. Leah Pearlman graduated with a degree in Computer Science from Brown University, where she first signed up for Facebook to find out the name of a boy in a class. Typical. She spent two years at Microsoft learning the product management ropes (seriously, there are ropes) before becoming a Product Manager for Facebook. Since joining, she has worked on a wide range of projects including messaging and the Inbox, News Feed, Pages, and Ads. At the office, Leah’s desk is always clean, except sometimes when it’s not, and instead of a chair, she sits on an inflatable ball — she has only fallen twice while people were watching. Her hobbies include snowboarding (though she feels pretentious every time she says it), writing (see previous parenthetical comment), and also playing Ultimate Frisbee.
