Technical Writing
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Technical Writing: Principles, Strategies, and Readings with NEW MyTechCommLab without Pearson eText -- Access Card Package

Technical Writing: Principles, Strategies, and Readings with NEW MyTechCommLab without Pearson eText -- Access Card Package


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ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.   Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.   Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.   Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.   -- Technical Writing: Principles, Strategies and Readings offers a flexible combination of instructional chapters and readings that reflect today's technical writing classroom.   The fifteen instructional chapters offer a comprehensive introduction to technical communication, while articles from professional journals and Web sites–which comprise about one-fourth of the text–offer insight and advice on specific communication topics, including writing for the Web. Each concise, self-contained instructional unit includes extended models and exercises which can be used in class or for collaborative or homework assignments. Students who study technical writing as part of their career preparation in science, business, engineering, social services and technical fields will find this text particularly useful.   0321829794 / 9780321829795 Technical Writing: Principles, Strategies, and Readings with NEW MyTechCommLab with Pearson eText Access Card Package consists of 0205721508 / 9780205721504 Technical Writing: Principles, Strategies, and Readings 0205890407 / 9780205890408 NEW MyTechCommLab with Pearson eText -- Access Card  

Table of Contents:
Thematic Table of Contents for Part 2 Readings Directory of Models Preface         NOTE:  Chapters 1-16 end with Chapter Summary List of Supplemental Readings in Part 2 (where relevant) Endnotes Models Exercises   PART 1: Technical Writing: Ways of Writing 1 Technical Writing on the Job             Writing in Organizations                   Diversity in Technical Writing                   Reader/Purpose/Situation             Writing as a Process                   One Writer’s Process                   Stages of Writing             2 Collaboration and Ethics             Writing with Others                   Writing with a Partner                   Writing on a Team                   Writing for Management Review                   Writing for Multiple Reviewers                   Writing with a Technical Editor                   Writing with an Online Team                   Writing Ethically                         Plagiarism                         Copyright                         Social Networks                    3 Audience             Analyzing Readers                   Subject Knowledge                   Position in the Organization                   Personal Attitudes                   Reading Style                   Multiple Readers                   International Readers             Finding Out about Readers                   Informal Checking                   Interviewing             Testing Reader-Oriented Documents                   Readers Working as a Group                   Readers Answering Questions                   Readers Performing a Task                   Readers Thinking Aloud             4 Organization             Sorting Information                   Select Major Topics                   Identify Subtopics             Constructing Outlines                   Informal Outlines                   Formal Outlines                   Topic Outlines                   Sentence Outlines             Developing Effective Paragraphs                   Unity                   Coherence                   Development                   Patterns for Presenting Information             5 Revision and Style             Creating a Final Draft                   Global Revision                   Fine-Tuning Revision                   Revising On-Screen             Making Global Revisions                   Content                   Organization             Making Fine-tuning Revisions                   Overloaded Sentences                   Clipped Sentences                   Lengthy Sentences                   Passive Voice                   Jargon                   Sexist Language                   Concrete versus Abstract Words                   Gobbledygook                   Wordiness             6   Document Design             Understanding Design Features                   Purpose of Design Features                   Design Principles             Creating Graphic Aids                   Purpose of Graphic Aids                   Tables                   Figures             Using Format Elements                   Written Cues                   White Space                   Color                   Typographic Devices             7 Writing for the Web             Planning a Web Site             Organizing Web Pages                   Homepage                   Information Pages             Writing Effectively             Designing Elements for Special Groups                   Senior Users                   Special Needs Users                   International Users             Evaluating Your Web Site             8 Definition             Understanding Definitions             Writing Informal Definitions             Writing Formal Sentence Definitions             Writing Expanded Definitions                   Cause and Effect                   Classification                   Comparison and Contrast                   Description                   Development or History                   Etymology                   Examples                   Method of Operation or Process                   Negation                   Partition                   Stipulation             Placing Definitions in Documents                   Within the Text                   In an Appendix                   In Footnotes                   In a Glossary             9 Description             Understanding Description             Planning Descriptions                   Subjects                   Kinds of Information                   Detail and Language                   Graphic Aids             Writing Descriptions                   Organization                   Sections of a Technical Description             10 Instructions, Procedures, and Process Explanations             Understanding Instructions, Procedures, and Process Explanations                   Instructions                   Procedures                   Process Explanations                   Graphic Aids             Writing Instructions                   Readers                   Organization                   Details and Language                   Narrative Style Instructions                   Troubleshooting Instructions             Writing Procedures                   Procedures for One Employee                   Procedures for Several Employees                   Procedures for Handling Equipment and Systems             Writing Process Explanations                   Readers                   Organization                   Details and Language             11 Formal Report Elements             Selecting Formal Report Elements             Writing Front Matter                   Title Page                   Transmittal Letter or Memo                   Table of Contents                   List of Figures                   List Tables                   Abstracts and Executive Summaries             Writing Back Matter                   References                   Glossary/List of Symbols                   Appendixes             Documenting Sources                   APA System: Citations in the Text                   APA System: List of References                   Number-Reference System             12 Short and Long Reports             Understanding Reports             Developing Short Reports                   Opening-Summary Organization                   Delayed-Summary Organization             Developing Long Reports                   Planning Long Reports                   Gathering Information                   Evaluating Sources                   Taking Notes                   Interpreting Data                   Drafting Long Reports             13 Types of Reports             Understanding Conventional Report Types             Writing a Feasibility Study                   Purpose                   Organization             Writing an Incident Report                   Purpose                   Organization             Writing an Investigative Report                   Purpose                   Organization             Writing a Progress Report                   Purpose                   Organization             Writing a Trip Report                   Purpose                   Organization             Writing a Proposal                   Purpose                   Organization             14 Letters, Memos, and Email             Understanding Letters, Memos, and Email                   Letters                   Memos                   Email             Developing Effective Tone                   Natural Language                   Positive Language                   You-Attitude             Organizing Letters, Memos, and Email                   Direct Organization                   Indirect Organization                   Persuasive Organization             Writing Memos                   Memos from Managers                   Memos from Subordinates             Selecting Letter Format                   Date Line                   Inside Address                   Salutation                   Body                   Close                   Signature Block                   Notations                   Second Page                   Envelope             Selecting Memo Format             Selecting Email Format             Using the Fax             15 Career Communication and Workplace Strategies             Looking for a Job             Writing Résumés                   Traditional Résumés                   Scannable Résumés                   Email Résumés                   Web-based Résumés             Writing Job-Application Letters             Writing Other Job-Related Letters                   Followup Letters                   Answers to a Job Offer             Understanding Workplace Culture                   Communication Etiquette                   Coworker Etiquette                   Business Lunch Etiquette             16 Oral Presentations             Understanding Oral Presentations                   Purpose                   Advantages                   Disadvantages                   Types of Oral Presentations             Organizing Oral Presentations             Preparing for Oral Presentations             Delivering Oral Presentations                   Rehearsal                   Notes and Outlines                   Voice                   Professional Image                   Gestures                   Eye Contact                   Questions             Using Visual Aids                   Equipment                   Presentation Software             Preparing Minutes of Meetings             Joining a Team Presentation             Facing International Audiences             PART 2: Technical Writing: Advice from the Workplace             Bagin, C.B., and Van Doren, J. “How to Avoid Costly Proofreading Errors”             Barefoot, D.K. “Ten Tips on Writing White Papers”             Caher, J.M. “Technical Documentation and Legal Liability”             Humphries, A.C. “Business Manners”             International Association of Business Communicators. “Code of Ethics for Professional Communicators”             Nielsen, J. “First 2 Words: A Signal for the Scanning Eye”             Nielsen, J. “Write for Reuse”             Raspberry, T.W. “The Buck Stops Here”             Schafer, R.R. “Ten Tips for Writing Better Web-based Survey Questions”             Smith, G.M. “Eleven Commandments for Business Meeting Etiquette”             Weiss, E.H. “Taking Your Presentation Abroad”             Wicclair, M.R., and Farkas, D.K. “Ethical Reasoning in Technical Communication: A Practical Framework”   Appendix: Guidelines for Grammar, Punctuation, and Mechanics             Grammar                   Dangling Modifiers                   Misplaced Modifiers                   Squinting Modifiers                   Parallel Construction                   Pronoun Agreement                   Pronoun Reference                   Reflexive Pronouns                   Sentence Faults                   Subject/Verb Agreement             Punctuation                   Apostrophe                   Colon                   Comma                   Dash                   Exclamation Point                   Hyphen                   Parentheses                   Question Mark                   Quotation Marks                   Semicolon                   Slash             Mechanics                   Acronyms and Initialisms                   Brackets                   Capital Letters                   Ellipsis                   Italics                   Measurements                   Numbers                   Symbols and Equations THEMATIC CONTENTS FOR PART 2 READINGS Business Etiquette             Humphries, A.C. “Business Manners”             Smith, G.M. “Eleven Commandments for Business Meeting Etiquette” Corporate Culture             International Association of Business Communicators. “Code of Ethics for Professional Communicators”             Humphries, A.C. “Business Manners”             Raspberry, T.W. “The Buck Stops Here”             Smith, G.M. “Eleven Commandments for Business Meeting Etiquette”             Wicclair, M.R., and Farkas, D.K. “Ethical Reasoning in Technical Communication: A Practical Framework” Document Design             Barefoot, D.K. “Ten Tips on Writing White Papers”             Nielsen, J. “First 2 Words: A Signal for the Scanning Eye”             Nielsen, J. “Write for Reuse” Electronic Communication             Barefoot, D.K. “Ten Tips on Writing White Papers”             Nielsen, J. “First 2 Words: A Signal for the Scanning Eye”             Nielsen, J. “Write for Reuse” Ethics             Caher, J.M. “Technical Documentation and Legal Liability”             International Association of Business Communicators. “Code of Ethics for Professional Communicators”             Raspberry, T.W. “The Buck Stops Here”             Wicclair, M.R., and Farkas, D.K. “Ethical Reasoning in Technical Communication: A Practical Framework” Graphics             Barefoot, D.K. “Ten Tips on Writing White Papers” International Communication             Weiss, E.H. “Taking Your Presentation Abroad” Job Search             Humphries, A.C. “Business Manners” Legal Liability in Technical Writing             Caher, J.M. “Technical Documentation and Legal Liability”             Raspberry, T.W. “The Buck Stops Here” Listening             Smith, G.M. “Eleven Commandments for Business Meeting Etiquette” Meetings             Smith, G.M. “Eleven Commandments for Business Meeting Etiquette” Oral Presentations             Weiss, E.H. “Taking Your Presentation Abroad” Proofreading             Bagin, C.B., and Van Doren, J. “How to Avoid Costly Proofreading Errors”   Style             Barefoot, D.K. “Ten Tips on Writing White Papers”             Nielsen, J. “First 2 Words: A Signal for the Scanning Eye”                     Nielsen, J. “Write for Reuse” Surveys             Schafer, R.R. “Ten Tips for Writing Better Web-based Survey Questions” Usability and Web Design             Barefoot, D.K. “Ten Tips on Writing White Papers”             Nielsen, J. “First 2 Words: A Signal for the Scanning Eye”             Nielsen, J. “Write for Reuse”             Schafer, R.R. “Ten Tips for Writing Better Web-based Survey Questions”

About the Author :
A former Department Chair, and Full Professor of the English Department at the University of Akron, Dr. Diana Reep is on the Editorial Review Board of the _Journal of Business Communication_, and specializes in business and technical communication and film studies. She is the author of several publications, including _The Educator's Writing Handbook_ and _Business and Technical Writing: An Annotated Bibliography of Books from 1880-1980_. Her books of literary criticism are _Margaret Deland and the Rescue and Romance_. She has also published a novel and numerous articles on television and gender roles, soap operas, the saloon in western films, Anne Rice's _Interview with the Vampire_, and issues of business and technical communication.


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Product Details
  • ISBN-13: 9780321829795
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Longman Inc
  • Height: 229 mm
  • No of Pages: 544
  • ISBN-10: 0321829794
  • Publisher Date: 28 Nov 2010
  • Binding: SA
  • Language: English
  • Sub Title: Principles, Strategies, and Readings with NEW MyTechCommLab without Pearson eText -- Access Card Package


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