Essential Facebook Development by John Maver - Bookswagon
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Home > Computing and Information Technology > Information technology: general topics > Internet: general works > Essential Facebook Development: Build Successful Applications for the Facebook Platform(Developer's Library)
Essential Facebook Development: Build Successful Applications for the Facebook Platform(Developer's Library)

Essential Facebook Development: Build Successful Applications for the Facebook Platform(Developer's Library)


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About the Book

With more than 250 million active users, Facebook is the world’s #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world’s most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development offers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing.   Using extensive real-world examples, John Maver and Cappy Popp reveal why some Facebook applications succeed brilliantly while others fail. Next, they walk through building a complete application using every major component of the Facebook platform. Maver and Popp thoroughly cover Facebook’s most important new features, including Facebook Connect, and provide extensive information available nowhere else–from measuring application success to monetization.   Coverage includes   Thorough introductions to Facebook’s current architecture, integration points, and development technologies Discussion of successful Facebook applications–and what makes them successful What every developer must know about Facebook’s Terms of Service Creating an effective application infrastructure Creating canvas pages with FBML and IFrames Adding support for profiles, application tabs, and messaging Incorporating JavaScript into Facebook applications with FBJS Integrating Facebook into external sites with Facebook Connect and the Facebook JavaScript Client Library Debugging techniques for Facebook applications Spreading, monitoring, and tuning applications

Table of Contents:
Preface     xvi Part I: Introduction to Facebook Applications Chapter 1: Facebook Applications: The Basics     3 Chapter 2: Making Great Applications     21 Chapter 3: Platform Architecture Overview     31 Chapter 4: Platform Developer Tools     49 Chapter 5: Facebook Terms of Service and Application Programs     69 Part II: Developing Applications Chapter 6: The Basics of Creating Applications     83 Chapter 7: Building the Canvas     107 Chapter 8: Updating the Profile     133 Chapter 9: Feed Stories, Feed Forms, and Templates     155 Chapter 10: Publisher, Notifications, and Requests     193 Chapter 11: FBJS, Mock AJAX, and Flash     243 Part III: Integrating Facebook into an External Website Chapter 12: Facebook JavaScript Client Library     315 Chapter 13: Facebook Connect     343 Part IV: Post Launch Chapter 14: Measuring Application Success     369 Chapter 15: Spreading and Monetizing Applications     385 Chapter 16: Improving Application Performance and Workflow     399 Part V: Appendices Appendix A: Resources     421 Appendix B: Beta Features     423 Index     427

About the Author :
John Maver has been involved with the Facebook, Bebo, and MySpace platforms from the time they were released, and he has written several successful applications. He has been a speaker at conferences and webinars about Facebook development and was the Featured Developer for the Bebo platform in the spring of 2008. As cofounder and Principal of Thought Labs, John has worked with small businesses and Fortune 100 companies to find the right goals, strategies, and implementations for their social media campaigns. Prior to specializing in social media, John spent ten years leading software-development teams and building award-winning software-debugging products.    Cappy Popp frequently speaks about Facebook and other topics at conferences such as GSP East, MITX, Social Media Business School, and others. He has been developing popular applications for Facebook and other social networking platforms since they launched. Cappy also cofounded Thought Labs, where he’s implemented many thriving social media solutions for clients of all sizes, from small businesses to some of the world’s largest companies. In addition to “budding author,” Cappy has enjoyed many careers, including executive chef, principal software engineer of award-winning debugging tools, and flourishing entrepreneur. Alright, he’s still working on that last one…. In his comically fleeting spare time, he is a die-hard foodie with a passion for ethnic cuisine.


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Product Details
  • ISBN-13: 9780321638137
  • Publisher: Addison-Wesley Professional
  • Publisher Imprint: Addison-Wesley Professional
  • Language: English
  • Series Title: Developer's Library
  • ISBN-10: 0321638131
  • Publisher Date: 14 Jul 2021
  • Binding: Digital download
  • No of Pages: 480
  • Sub Title: Build Successful Applications for the Facebook Platform


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