Strategy and Strategists
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Strategy and Strategists

Strategy and Strategists


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About the Book

Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw their own conclusions. Linking literature to contemporary developments, this engaging textbook is invaluable reading for all students of strategy. Online Resource Centre: For Lecturers: PowerPoint Slides Teaching notes for long cases Guide to answering questions on readings Answers to discussion questions Sample examination questions All figures from the book For Students: Multiple choice questions Updates to the case studies Annotated weblinks Guidance to further readings

Table of Contents:
Part One. Discovering strategy and strategists 1: Discovering strategy 2: Discovering strategists 3: The process of strategizing: strategic thinking, decision making and leadership 4: The dynamics of strategy formulation: deliberate and emergent approaches Part Two. Foundations of advantage 5: Purpose and values 6: Market and resource based approaches Part Three. Routes to advantage 7: Corporate and global strategy: domain and direction 8: Business and network strategies: market and method Part Four. Realizing advantage 9: Levers for implementing strategy 10: Interactions in implementing strategy Part Five. Sustaining advantage 11: Culture and strategic change 12: Strategic innovation and corporate entrepreneurship Part Six. Rediscovering strategy and strategists 13: Managing strategy in context: public sector, non-profit, and small firms 14: The role of strategy agents, consultants, management education, and strategy discourses

About the Author :
James Cunningham is a Senior Lecturer in Strategic Management J.E. Cairnes School of Business, National University of Ireland, Galway. His main research interests focus on strategy issues with respect to commercialisation, technology transfer, academic entrepreneurship and technology entrepreneurs. Awards for his research include three best paper awards at the British Academy of Management Annual Conferences (2002, 2005 and 2010), a best paper award at Technology Transfer Society Annual Conference 2011, a best paper award at the Irish Academy of Management Conference (2003) and his co-authored case studies have won national and international competitions. He has delivered invited key note presentations, acted as session chair and facilitator at national and international academic and practitioner conferences, as well as leading executive master classes on strategic management, innovation, starting your own business and research commercialisation. Brian Harney is Lecturer in HRM at and Deputy Director (Knowledge) of the LInK research centre. His research interests include HRM in smaller firms, High Performance Work Systems, University Technology Transfer, Strategic Management.

Review :
`'If you want students to really engage with the subject, understand where it is and how it got there then this is the perfect vehicle'.' Andy Adcroft, Senior Lecturer, Surrey University


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Product Details
  • ISBN-13: 9780199219711
  • Publisher: Oxford University Press
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Weight: 1513 gr
  • ISBN-10: 0199219710
  • Publisher Date: 29 Mar 2012
  • Height: 264 mm
  • No of Pages: 720
  • Spine Width: 39 mm
  • Width: 194 mm


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