How to Argue with a Cat by Jay Heinrichs at Bookstore UAE
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How to Argue with a Cat: A Human's Guide to the Art of Persuasion


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About the Book

Penguin presents the audiobook edition of How to Argue with a Cat written and read by Jay Heinrichs.

If you can persuade a cat ... you can persuade anyone. This is the essential guide to getting your way.

Jay Heinrichs, award-winning author of Thank You for Arguing and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries).

You'll learn to:

Perfect your timing - learn exactly when to pounce
Get your body language, tone and gesture just right
Think about what your opponent wants - always offer a comfy lap
Lure them in by making them think they have the power

The result? A happy, hopefully scratch-free, resolution.

'Jay Heinrichs knows a thing or two about arguing' The Times

'A master rhetorician and persuasion guru' Salon

'You got a bunch of logical engineers to inject pathos
into their arguments ... it works!' NASA engineer



About the Author :
Jay Heinrichs (Author, Reader)
Jay Heinrichs is the bestselling author of Thank You for Arguing and How to Argue with a Cat. He has written for dozens of publications, including The New York Times magazine, Vice and the Huffington Post, and won numerous journalism awards. He has taught persuasion to college and university editors at Ivy League universities, NASA and the Pentagon. He runs the acclaimed blog Figarospeech.com, as well as the rhetoric site ArgueLab.com.



Review :
Praise for Thank You For Arguing 'An excellent book about how to win arguments, full of brilliant examples ... sharp and well-argued' If you want to win people over, this book will help you succeed Colourful, instructive, illuminating... a romp through the rules of rhetoric Thankfully, Mr Jay Heinrichs is here, to explain how rhetoric can help you win more in life, and generally have a more harmonious relationship with people around you Clever, passionate, erudite Jay Heinrichs knows a thing or two about arguing. Packed with humour, tips and anecdotes to help you get what you want


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Product Details
  • ISBN-13: 9780141989013
  • Publisher: Penguin Books Ltd
  • Publisher Imprint: Penguin
  • Edition: Unabridged edition
  • Sub Title: A Human's Guide to the Art of Persuasion
  • ISBN-10: 0141989017
  • Publisher Date: 21 Jun 2018
  • Binding: Downloadable audio file
  • Language: English


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