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Home > Business and Economics Books > Business and Management > Entrepreneurship / Start-ups > Becoming a Strategic Organization (Chapter 2 from Disrupt Together)
Becoming a Strategic Organization (Chapter 2 from Disrupt Together)

Becoming a Strategic Organization (Chapter 2 from Disrupt Together)


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About the Book

Sustaining effective innovation is today's #1 business challenge. Success begins with strategy. Effective strategy begins with becoming a strategic organization. Now, discover how to do this, and how to integrate strategy into a complete innovation framework that works.   Becoming a Strategic Organization is part of Philadelphia University's breakthrough team-based approach to innovation: one that links business, design and engineering, and delivers extraordinary results in both new and existing ventures. First, Dr. Stephen Spinelli and Heather McGowan introduce this "Disrupt Together" approach, explain its deep roots in design thinking, and show how it generates far more high-value ideas for innovation. Next, Dr. Geoffrey Cromarty drills down to focus specifically on organizational strategy.   Drawing on Philadelphia University's own remarkable experience, Cromarty demonstrates how to create intentional, flexible strategic plans that promote innovation; and how to improve innovation preparation, execution, and adaptability throughout the organization.   Becoming a Strategic Organization is one of 15 e-chapters addressing all facets of innovation, from design processes and team development to business models and value delivery. Each is crafted by a pioneering business innovator -- and they all integrate into today's most coherent, realistic blueprint for innovation. For all entrepreneurs, executives, managers, strategists, and students who want to drive more value from innovation.   Dr. Geoffrey Cromarty, Ed.D., is Vice President and Chief Operating Officer at Philadelphia University, where he has also served as Vice President of Planning and Institutional Research, Interim Dean of the School of Design and Engineering, and Executive Assistant to the President. He led the University's first strategic planning effort as well as its master plan, landscape plan, and capital plans.

About the Author :
Stephen Spinelli, Jr., Ph.D., Philadelphia University's President, led its strategic transformation, including a capital campaign spearheaded by a $20 million gift to endow the Maurice Kanbar College of Design, Engineering and Commerce. He has held leadership positions at Babson College and many prominent associations, and serves on several boards. He holds a Ph.D. in Economics from The Management School, Imperial College (London); an MBA from Babson College, and a BA in Economics from McDaniel College. He began his professional life as co-founder of Jiffy Lube. Heather McGowan, an entrepreneurial strategy consultant, specializes in leading and communicating transformational change. At Philadelphia University, she developed strategy, curriculum, and advisory networks for the Kanbar College of Design, Engineering, and Commerce (DEC), winner of the 2012 Core 77 global competition for innovation in design education. She has advised executives at several startups, and brought 25+ products to market. She holds a BFA in Industrial Design from Rhode Island School of Design and an MBA in Entrepreneurship from Babson College.


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Product Details
  • ISBN-13: 9780133950021
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Pearson FT Press
  • Language: English
  • ISBN-10: 0133950026
  • Publisher Date: 08 Sep 2014
  • Binding: Digital download
  • Weight: 1 gr


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