Writing and Speaking at Work
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Writing and Speaking at Work: A Practical Guide for Business Communication

Writing and Speaking at Work: A Practical Guide for Business Communication


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About the Book

For undergraduate and graduate courses in Business Communication.   Concise but thorough, this popular business communication text is packed with practical advice to help students improve their writing and speaking skills.   Shorter than most other business communications texts, Writing & Speaking at Work, 4e draws from the author’s years of experience as a college instructor and consultant in business and government. It delivers practical insight and instruction that will equip students with the tools to be effective communicators no matter where their careers may take them. Instead of detailing the various communications theories, it focuses on the two critical communication needs of business people: writing and speaking.  

Table of Contents:
Part I Writing  CHAPTER 1 What Is Good Writing?   CHAPTER 2 Developing a Good Style   CHAPTER 3 Using Examples and Comparisons   CHAPTER 4 Making Your Page Look Inviting   CHAPTER 5 Making Your Main Point Easy to Find   CHAPTER 6 Illustrating Your Ideas   CHAPTER 7 Getting Beyond Periods and Commas   CHAPTER 8 Learning Commonsense Rules   CHAPTER 9 Making the Most of E-mail   CHAPTER 10 Writing for the Web   CHAPTER 11 Preparing a Resume and Cover Letter   CHAPTER 12 Documenting Your Sources     Part II Speaking  139 CHAPTER 13 What Is Business Speaking?   CHAPTER 14 Using Good Techniques of Delivery   CHAPTER 15 Developing a Clear Structure   CHAPTER 16 Designing Visual Aids   CHAPTER 17 Giving a Presentation Using a Computer   CHAPTER 18 Rehearsing, Setting Up the Room, and Overcoming Nervousness CHAPTER 19 Preparing an Annotated Presentation     APPENDIX A Final Project: Learning Computer Techniques   APPENDIX B Final Project: Creating Reports   APPENDIX C Formats for Letters and Memos APPENDIX D Sample Papers   APPENDIX E Commonly Confused Words     Index  


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Product Details
  • ISBN-13: 9780131881303
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Pearson
  • Language: English
  • Spine Width: 11 mm
  • Weight: 358 gr
  • ISBN-10: 0131881302
  • Publisher Date: 19 Apr 2007
  • Binding: Paperback
  • No of Pages: 256
  • Sub Title: A Practical Guide for Business Communication
  • Width: 234 mm


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Writing and Speaking at Work: A Practical Guide for Business Communication
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