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MyPsychLab 1.0

MyPsychLab 1.0


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About the Book

Appropriate for introductory courses in Psychology at universities and colleges. *With this innovative learning tool, students can actively explore and master the core topics commonly included in introductory psychology courses. Each of the 10 modules combines a range of learning opportunities and experiences within a well-paced, pedagogically sound framework that reinforces and consolidates concepts in a stimulating and exciting way. Navigation within and between the modules is easy. *Active Learning is the goal of MyPsychLab. Students will be engaged by hands-on-activities with immediate scoring and feedback, simulations and animations that involve all the senses, self-test questions and quizzes, data-gathering experiments, video clips, and more. Each module takes 30 to 50 minutes to complete and can be done in class, in labs, in the dorm, or at home. MyPsychLab can be packaged with any of Pearson's introductory Psychology textbooks at no additional cost, or purchased alone for $9.95 suggested retail.

Table of Contents:
(Note: All modules end with testing.) Module 1: Research Methods and Statistics. The Experimental Design: Key components to experimental design, operational definitions, control groups. Statistics: Frequency tables and distributions, normal curve, mean, variance and standard deviation. Correlation: Positive and negative correlation, correlation vs. causation. Module 2: Brain and Behaviour. Brain Cells: Major components of a neuron, specific functions of neuronal components. Neural Communication: Purpose of a synapse, synaptic process, the role of receptors in synaptic transmission. Brain Anatomy and Function: Basic parts and functions of the brain, brain injuries. Data Collection: Experiment on stimulus response time. Module 3: Sensation. Psychophysics: Sensation, perception, psychophysics. The Ear: Basic components of the ear, distinguishing between high and low sounds. Smell: Distinguishing between different smells, pheromones. Module 4: Perception. Principles of Perception: Selective attention, rules we use to organize sensory information into perceptions. Perceptual Processes: Depth perception, perceptual consistencies. Paranormal Perception: Perceptual illusions, is there a sixth sense? (Does ESP really exist?) Module 5: Learning. Habituation: What is learning, what is habituation? Classical Conditioning: What is classical conditioning? What do the terms UCS, UCR, CS, and CR mean? Operant Conditioning: Operant vs. classical conditioning, negative reinforcement vs. punishment. Cognitive and Observational Learning: Cognitive learning vs. classical and operant learning. Module 6: Memory. The Process of Memory: Encoding, memory storage and retrieval. Sensory Memory: Types of sensory memory, iconic and echoic sensory memory. Short-Term Memory: Why is it considered to be working memory? Long-Term Memory: Long-term memory vs. working memory. Module 7: Consciousness. Consciousness: What is consciousness? What is an altered state of consciousness? Sleep and Dreams: Why do we sleep? What is insomnia? Drug Effects: What constitutes a drug? The continuum of drug effects. Module 8: Language and Problem Solving and Intelligence. Language: Phonemes and morphemes, e-mail language :), body language, animals learning language? Intelligence: Emotional intelligence, normal curve. Problem Solving: Spatial problem solving, artificial intelligence, misconceptions and problem solving. Module 9: Personality, Measurement & Health. Personality: What is personality? What is a personality trait? Are personality traits stable or changeable? Measurement: What is psychological measurement? Two assumptions of all psychological tests. Health: Good and bad cholesterol, BMI, why do teenagers begin to smoke in spite of all the warnings? Module 10: Social Psychology. Social Thinking: Attribution and attitudes. Social Influence: What is conformity? Obedience studies. Social Relations: Prejudice, aggression, conflict, altruism, attraction.


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Product Details
  • ISBN-13: 9780130449078
  • Publisher: Pearson Canada, Toronto
  • Publisher Imprint: Prentice-Hall (Canada)
  • Height: 229 mm
  • Weight: 100 gr
  • ISBN-10: 0130449075
  • Publisher Date: 01 Jul 2002
  • Binding: CD-ROM
  • Language: English
  • Width: 152 mm


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