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Home > Language, Linguistics & Creative Writing > Language: reference and general > Speaking in public: advice and guides > The Art of Public Speaking
The Art of Public Speaking

The Art of Public Speaking


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About the Book

Never before has the public speaking market witnessed a phenomenon like that of THE ART OF PUBLIC SPEAKING. Recognised as the book that will work no matter what, the text continues to offer the strengths that have made it such a success through four editions: clarity, excellent, well-chosen examples, and speech excerpts that further clarify the important concepts, annotated sample speeches and outlines, and a solid grounding in classical theory and contemporary research. No other book comes close to its no-nonsense, down-to-earth approach and step-by-step instruction in the preparation and presentation of speeches. While the fifth edition retains its traditional strengths, it also offers comprehensive revision. The revision features new full-chapter coverage of ethics and a second chapter on the important topic of persuasion. It also provides new or expanded coverage of current issues such as multiculturalism, changing demographics and their influence on audience analysis, nonsexist language, emotional appeals, and the role of argumentation in persuasive speaking.

Table of Contents:
Part 1 Speaking and listening: speaking in public; ethics and public speaking; listening. Part 2 Speech preparation - getting started: selecting a topic and purpose; analyzing the audience; gathering materials; supporting your ideas. Part 3 Speech preparation - organizing and outlining: organizing the body of the speech; beginning and ending the speech; outlining the speech. Part 4 Presenting the speech: using language; delivery; using visual aids. Part 5 Varieties of public speaking: speaking to inform; speaking to persuade; methods of persuasion; speaking on special occasions; speaking in small groups.


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Product Details
  • ISBN-13: 9780070390157
  • Publisher: McGraw-Hill Education - Europe
  • Publisher Imprint: McGraw-Hill Inc.,US
  • Edition: Revised edition
  • Language: English
  • Weight: 750 gr
  • ISBN-10: 0070390150
  • Publisher Date: 01 Jan 1995
  • Binding: Paperback
  • Height: 240 mm
  • Returnable: N
  • Width: 191 mm


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