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Home > Language, Linguistics & Creative Writing > Language teaching and learning > Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)
Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)

Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)


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About the Book

Die Arbeit versteht sich als ein Beitrag zur Erforschung des öffentlichen Sprachgebrauchs in der politischen Kommunikation. Vor allem dient sie der Untersuchung von Mechanismen, die sprachlich ausgelöst werden und das Überreden und Überzeugen der Menschen zu eigenen Positionen begünstigen, d.h. das Bewerten, das jede persuasive Handlung in allen Lebensbereichen begleitet, das Polarisieren der thematisierten Sachverhalte und das Simplifizieren. Das Zusammenwirken der drei persuasiven Mechanismen kann am Beispiel der sprachlich geäußerten nationalen Stereotype und der Metaphern beobachtet werden. Zu diesem Zweck wurden Presseartikel, die zum Ziel hatten, dem polnischen und deutschen Bürger die sich am 1. Mai 2004 vollzogene, so genannte Osterweiterung der Europäischen Union näher zu bringen, analysiert.

About the Author :
Die Autorin: Beata Mikolajczyk ist seit ihrer Promotion 1996 Wissenschaftliche Mitarbeiterin des Instituts für Germanistik an der Universität in Poznań. Ihre wissenschaftlichen Schwerpunkte liegen auf der Textlinguistik und Pragmatik, dem polnisch-deutschen Sprachvergleich und der Sprachdidaktik. Sie ist Autorin von Übungsgrammatiken für polnische Germanistikstudenten.

Review :
«... das Buch ist empfehlens- und lesenswert und zugleich ein absolutes Muss für diejenigen, die sich mit politischer Kommunikation beschäftigen. Sowohl für Studierende als auch für Linguisten ist die Monographie eine Quelle neuer Erkenntnisse nicht nur im Bereich weit verstandener Pragmater sondern auch der Textlinguistik, Metapherntheorie, Stilistik und Persuasion. Ich wünsche dem Buch grosse Verbreitung.» (Waldemar Czachur, Glottodidactica)


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Product Details
  • ISBN-13: 9783631533260
  • Publisher: Peter Lang AG
  • Publisher Imprint: Peter Lang AG
  • Language: German
  • Returnable: N
  • Sub Title: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens
  • ISBN-10: 3631533268
  • Publisher Date: 12 Nov 2004
  • Binding: Paperback
  • No of Pages: 198
  • Series Title: 3 Posener Beitraege Zu Sprache, Literatur Und Medien


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Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)
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Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)
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Sprachliche Mechanismen Der Persuasion in Der Politischen Kommunikation: Dargestellt an Polnischen Und Deutschen Texten Zum Eu-Beitritt Polens(3 Posener Beitraege Zu Sprache, Literatur Und Medien)

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