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Home > Business and Economics > Industry and industrial studies > Hospitality and service industries > Hospitality, sports, leisure and tourism industries > Research Methods for Leisure, Recreation and Tourism: (CABI Tourism Texts)
Research Methods for Leisure, Recreation and Tourism: (CABI Tourism Texts)

Research Methods for Leisure, Recreation and Tourism: (CABI Tourism Texts)


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About the Book

This introductory level textbook describes fundamental elements of research methods for leisure, recreation and tourism, with contributions from internationally renowned and active researchers in the field. It covers statistical information such as measurement of variables, sampling, questionnaire design and evaluation methods, and also contains wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research. Enhanced by illustrations, focus boxes, review questions and case studies, this text introduces undergraduate students to the vital skills they will need to succeed in tourism studies.

Table of Contents:
Part I: An Overview of Leisure, Recreation and Tourism Research 1: Introduction: Leisure, Recreation and Tourism Research Part II: ABC's of Leisure, Recreation and Tourism Research 2: Leisure, Recreation and Tourism Research Design 3: Finding and Summarizing Research Literature 4: Measurement of Variables 5: Proposal Writing Part III: Research Methods and Data Collection 6: Survey Research Methods: Sampling and Questionnaire Design 7: Qualitative Research Techniques 8: Using Grounded Theory in Leisure, Recreation and Tourism Research 9: Evaluation Research Methods in Leisure, Recreation and Tourism Research 10: Experimental Research 11: Cross-cultural Research: Issues and Concerns Part IV: Analyzing the Data and Testing Hypotheses 12: Summarizing Data 13: Inferential Analysis of Data 14: Relationship Analysis: t-tests, Cross Tabulations, and ANOVA 15: Describing Linear Bivariate Relationships: Correlation analysis Part V: Research Write Ups: Reporting the Results 16: Communicating and Reporting Research Results

About the Author :
Ercan Sirakaya-Turk (Edited By) Ercan Sirakaya-Turk, PhD, is a Professor of Tourism and the Associate Dean of Research and Graduate Studies in the College of Hospitality, Retail and Sport Management at the University of South Carolina (USC). Before joining USC, Dr Turk worked at Texas A&M and Pennsylvania State Universities. He received his PhD and MS from Clemson University, South Carolina USA. He was the 2007 recipient of US State Department's prestigious Fulbright scholarship to Russia, Saint Petersburg State University of Finance and Economics. Ercan has published a significant number of articles in the area of tourism destination marketing and tourism development in prestigious tourism journals and completed numerous grants/ contracts exceeding one million US dollars. Dr Sirakaya-Turk is the founding-editor and current associate Editor for an online tourism research bulletin (e-Review of Tourism Research). He also serves at editorial boards of numerous journals including Journal of Travel Research, Annals of Tourism Research (as a resource editor), and Tourism Analysis. He teaches tourism economics, marketing and research methods classes. Muzaffer Uysal (Edited By) Professor Muzaffer Uysal, PhD. is a provost professor and chair of the Department of Hospitality and Tourism Management - Isenberg School of Management at the University of Massachusetts, Amherst. Dr. Uysal has extensive experience in the tourism and hospitality field and has conducted workshops and seminars in more than 25 countries. He is a member of the International Academy for the Study of Tourism and the Academy of Leisure Sciences. He has also authored and co-authored a significant number of research articles, monographs, and books. Dr. Uysal has also received over 30 awards, honors, and recognitions. His current research interests focus on tourism development and quality-of-life research in tourism and hospitality settings.


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Product Details
  • ISBN-13: 9781780646442
  • Publisher: CABI Publishing
  • Publisher Imprint: CABI Publishing
  • Language: English
  • ISBN-10: 1780646445
  • Publisher Date: 23 May 2011
  • Binding: Digital (delivered electronically)
  • Series Title: CABI Tourism Texts


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