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The Business of Innovation

The Business of Innovation


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About the Book

Moving beyond the narrow confines of a "how to" of Innovation management, The Business of Innovation sets out to track, trace and provide testimonies of innovation practice in small to large-scale organisations from countries around world. Through a combination of contemporary economic and social theory, and an array of practical examples from a wide range of sectors and industries, Jay Mitra offers critical insight into how global innovation works, where it works and most importantly, who makes it work, with an emphasis on innovative women. Suitable for postgraduate, doctoral and MBA students on business management and innovation courses and practitioners looking for a critical insight into the business of innovation.

Table of Contents:
Chapter 1: An Introduction to Technological Change and Innovation Chapter 2: The Innovative Environment Chapter 3: Systems and Institutions of Innovation Chapter 4: Innovation Policy and the Role of Government Chapter 5: The Characteristics and Features of Innovative Organisations Chapter 6: Innovation and the Types and Size of Firms Chapter 7: Innovative People Chapter 8: Types of Innovation Chapter 9: The Process of Innovation Chapter 10: Forms of Innovation Chapter 11: Measuring Innovation

About the Author :
Jay Mitra is Professor of Business Enterprise and Innovation and Director of The Venture Academy at Essex Business School, University of Essex, UK. He has acted as a Scientific Adviser to the OECD (Organisation for Economic Co-operation and Development) and is a Visiting Professor at Leuphana University in Germany and Bayero University in Nigeria. He has held similar positions at the Institute of Management Technology in India School of Management, Fudan and Jilin Universities in China, and at Bologna University, Italy. He is a Fellow of the Royal Society of Arts in the UK. Jay Mitra also leads the International Entrepreneurship Forum (IEF) a unique network and forum for researchers, policy makers and business practitioners working on entrepreneurship, innovation and regional development.

Review :
‘Innovation is driving economic and societal change, but it is still a myth or a black box. Professor Jay Mitra′s new book dissects the myth and sheds light into the black box. The Business of Innovation is a brilliant, comprehensive tool to understand the critical factor dominating the knowledge economy in the 21st century.’ ‘Edith Penrose memorably remarked that entrepreneurship was a slippery concept, in part because it reflected the diverse temperament and personal qualities of individuals. In The Business of Innovation, Jay Mitra successfully overcomes that slippery challenge by documenting how entrepreneurs bring about the conversion of innovative ideas into marketable products. His target audiences are high-end students and policy-makers. Both groups will appreciate this careful review of the evidence on how entrepreneurship "works".′ ‘No doubt innovation is decisive to make our future world a worthwhile place to live in. The Business of Innovation is outstanding in focusing on the macro and micro aspects of innovation as well as on the not less crucial view on innovation as a process. It does not only deal with innovative organizations and environments, but also with innovative people - mostly neglected in compilations on innovation research. Particular attention deserves the emphasis on innovative women. Once again, Jay Mitra provides a deeply-delving study which presents an overall picture just as much as an in-depth analysis. Jay Mitra argues with acute perception – precise, prudent, critical and with foresight. This book is rounded off by vivid illustrations and cases from different areas in the world. It will be a must read at the library of our new MCI Innovation Lab and I recommend this book to every reader interested in innovation research and practice.’ ‘In a world characterized by accelerated dynamism, innovation is a sine qua non for everyone irrespective of their life and work conditions. While this is the overall message conveyed by Jay Mitra’s new book, The Business of Innovation, he goes much beyond to provide a comprehensive analysis of the phenomenon highlighting its macro, micro and processual level features, operations and impact. Though the book is positioned primarily for graduate and research students, it is indeed a must-read for all who struggle to manage their lives in a VUCA world.’ ‘This book offers a fresh look on the different facets of innovation processes. Jay Mitra says what it takes to be innovative. In combining the key economic and social theories with the empirical evidence he provides animating advice for global innovation practice as well as important guidance for politicians! The Business of Innovation is an excellent guidebook for students, practitioners and all other who are interested in the issue.’


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Product Details
  • ISBN-13: 9781473986893
  • Publisher: SAGE Publications Ltd
  • Publisher Imprint: SAGE Publications Ltd
  • Language: English
  • ISBN-10: 1473986893
  • Publisher Date: 17 Apr 2017
  • Binding: Digital download and online
  • No of Pages: 325


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