The Routledge Companion to Anthropology and Business: (Routledge Companions in Business, Management and Marketing)

Interest in anthropology and ethnography has been an ongoing feature of organizational research and pedagogy; this book provides a key reference text that pulls together the different ways in which anthropology infuses the study of organizations, both epistemologically and methodologically. The volume hosts key scholars and experts within the fields of Organizational Anthropology, Organizational Ethnography, Organizational Studies and Qualitative Research. The book provides a combination of methodological guidelines, exemplars and epistemological reflection. It includes methodological viewpoints, ethnographic journeys within organizations as well as beyond organizations, and individual reflections on challenges faced by organizational ethnographers. This book is aimed at PhD, master and advanced undergraduate students and researchers across disciplines, especially those who are engaged with general management, organizational behaviour, strategy and anthropological/ethnographic issues.

Table of Contents:
1. Athropology and Organization Studies: A Symbiotic Connection; 2. Archival Ethnography; 3. A History of Markets Past: The Role of Institutional Memory Failure in Financial Crises; 4. What Good Is the Ethnographic Interview?; 5. Frames of the Field: Ethnography as Photography; 6. Ethnography Air-Conditioned; 7. Consumer Culture Theory: An Anthropological Contribution to Consumption Studies; 8. The Creative Use of Insider Ethnography as a Means for Organizational Self Investigation: The "Essence of Tesco" Project; 9. Contextual Analytics: Using Human Science to Strengthen Data Science Approaches in the Development of Algorithms; 10. Managing Meat and Non-meat Markets in Contemporary India; 11. "How Do I Like Being a Policewoman? I’m Very Happy!": Pakistani Policewomen and the Challenge of Presentational Data; 12. Impact Quantification and Integration in Impact Investing; 13. Exploring the Accomplishment of Inter-organizational Collaboration: The Value of Thick Descriptions; 14. Managerial Work with Digitalization: A Multi-Sited Ethnographic Approach to Data and Data-Driven Management in Practice; 15. Still a Man’s World: Finding Gender Issues in Tokyo Fashion Week; 16. What Makes Resilience? An Ethnographic Study of the Work of Prison Officers; 17. Organisational Dilemmas, Gender and Ethnicity: A Video Ethnographic Approach to Talk and Gestures in Homeless Shelter Consultations; 18. Capturing the Microfoundations of Institutions: A Confessional Tale of the Glorified Field; 19. Five Ways of Seeing Events (in Anthropology and Organization Studies); 20. Tweeting the Marginalized Voices: A Netnographic Account; 21. What Are We Missing? Exploring Ethnographic Possibilities beyond MOS Conventions; 22. Why Does the Study of Alternative Organizations (So Badly) Need Anthropology?; 23. Crisis Ethnography: Emotions and Identity in Fieldwork during the Tunisian Revolution; 24. It Is Not That All Cultures Have Business, but That All Business Has Culture; 25. Ethnography and the Traffic in Pain; 26. Fieldwork in Work Worlds; 27. Withdrawal Pains and Gains: Exiting from the Field

About the Author :
Raza Mir is the Seymour Hyman Professor of Management at William Paterson University, USA. He serves as the co-Editor-in-Chief of the journal Organization. His research primarily deals with the strategic management, transfer of knowledge across national boundaries in MNCs, and power, exploitation and resistance in organizational settings. Anne-Laure Fayard is Associate Professor of Innovation, Design and Organization Studies in the Tandon School of Engineering at New York University, USA. She is an ethnographer studying work and collaboration at the intersection between organizations, technology and people. Her work has been published in several leading journals such as Administrative Science Quarterly and Organization Science.